MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Marketing Strategies
For Telecom, Does ‘New Markets’ Mean New Marketing?
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By: Dominic Dithurbide
May 11, 2016
For Telecom, Does ‘New Markets’ Mean New Marketing?

Learn how savvy telecom companies can adapt existing marketing content for new global customers.

Marketing Strategies
Digital Trends Driving Consumers In-Store
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By: MotionPoint
April 21, 2016
Digital Trends Driving Consumers In-Store

A MotionPoint executive shares four key findings with RetailNext.

Marketing Strategies
Woo Global Markets with ‘Financial Fluency’
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By: MotionPoint
April 13, 2016
Woo Global Markets with ‘Financial Fluency’

An easy, but oft-overlooked, localization can boost international e-retail revenue, a MotionPoint exec writes.

Marketing Strategies
Five Engagement-Boosting Localization Trends in Financial Services
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By: MotionPoint
Five Engagement-Boosting Localization Trends in Financial Services

Banks, insurance companies and other financial institutions can discover new opportunities to increase conversion and revenue.

Marketing Strategies
The Power of Customer Service and Social
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By: MotionPoint
April 12, 2016
The Power of Customer Service and Social

A MotionPoint executive shares insights on how to smartly engage customers in global markets.

Marketing Strategies
An Excerpt from Our New ‘7 Winning Insights’ E-Book
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By: MotionPoint
April 07, 2016
An Excerpt from Our New ‘7 Winning Insights’ E-Book

Gain a competitive edge in international markets by reading our latest free e-book.

Marketing Strategies
7 Tips for Mastering Global Markets are One Click Away
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By: MotionPoint
April 01, 2016
7 Tips for Mastering Global Markets are One Click Away

Get valuable insights into how to engage and keep customers in global markets in our new e-book.

Marketing Strategies
The Powers of Parity, Relevancy and Engagement
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By: Dominic Dithurbide
March 22, 2016
The Powers of Parity, Relevancy and Engagement

Is your business going global? Here are three mission-critical tips, from one of our experts.

Marketing Strategies
Engagement Tactics That Work Around the World
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By: Reagan Evans
March 21, 2016
Engagement Tactics That Work Around the World

Your brand can efficiently and affordably woo new global customers by adapting your existing e-commerce engagement tactics.

Marketing Strategies
5 Smart Ways to Identify Ideal Global Markets
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By: Reagan Evans
March 03, 2016
5 Smart Ways to Identify Ideal Global Markets

Connecting with overseas customers starts by finding the right markets for your company to target. These tips can help.

Marketing Strategies
Courting Online Hispanics on Valentine’s Day
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By: Dominic Dithurbide
February 10, 2016
Courting Online Hispanics on Valentine’s Day

Your e-commerce site is ready for Valentine’s Day—but it’s missing the mark if it’s not serving the thriving U.S. Hispanic market.

Marketing Strategies
Fashion Buying Trends in Global Markets
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By: MotionPoint
Fashion Buying Trends in Global Markets

Understanding the unique characteristics of an emerging market—from culture to climate—helps fashion brands increase revenue, a MotionPoint exec writes.

Marketing Strategies
The Survival Guide to Entering Emerging Markets
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By: Reagan Evans
February 08, 2016
The Survival Guide to Entering Emerging Markets

Retailers, gain insights into overseas emerging markets—and how to engage new customers online—with these tips.

Marketing Strategies
MotionPoint Exec Chimes In on Mobile Marketing Challenges
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By: MotionPoint
February 02, 2016
MotionPoint Exec Chimes In on Mobile Marketing Challenges

Our SVP of Client Services is highlighted as a subject matter expert in an article at Destination CRM.

Marketing Strategies
Infographic: Sky-High Stats for Travelling Hispanics
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By: Dominic Dithurbide
February 01, 2016
Infographic: Sky-High Stats for Travelling Hispanics

A new MotionPoint infographic illustrates how airlines can greatly boost engagement and ticket sales by launching localized mobile websites.

Marketing Strategies
4½ Trends That Can Help You Sell Products Across the Globe
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By: Reagan Evans
January 27, 2016
4½ Trends That Can Help You Sell Products Across the Globe

There’s never been a better time to launch localized websites in new international markets. Discover how a convergence of trends can make online expansion easier—and more profitable—than ever.