Hitting New Heights
JetBlue’s commitment to Spanish-speaking customers, and its successful MotionPoint-powered mobile website, were showcased in a recent business story.
Read the article » 1 MIN READ
Social Media Marketing in Russia (Part 2 of 2)
Discover which Russian social networks generate the greatest marketing results—and how Facebook may provide a powerful gateway for wooing affluent customers—in the second part of our exclusive report.
Read the article » 7 MIN READ
Prepping for 2016: Emerging Mobile-First Markets
Global smartphone use is hitting stratospheric heights. But where is this powerful—and profitable—growth taking place? Here's our exclusive report.
Read the article » 5 MIN READ
Social Media Marketing in Russia (Part 1 of 2)
Russia is home to a thriving online culture—especially on social media. In fact, one network is the fifth most-visited website on the planet. Learn more in this blog series, penned by our Russian market expert.
Read the article » 6 MIN READ
Prepping for 2016: Improving the Reputation of Your Localized Sites
These days, companies cannot achieve sustainable success by simply launching localized sites in international markets. Businesses must provide linguistically- and culturally-authentic interactions. Learn how, in this report.
Read the article » 3 MIN READ
Mobile and Social Tips for Expanding Companies
Two MotionPoint thought leaders present insights on two global digital trends with Multichannel Merchant readers.
Read the article » 1 MIN READ
Prepping for 2016: Creating Powerful International PPC Campaigns
Companies that invest in international PPC campaigns can see positive and sustained results for their localized websites. Learn how to create great campaigns in this primer, by one of our Global Growth experts.
Read the article » 8 MIN READ
Are Automakers Ignoring Two Key Growth Opportunities?
The auto industry has used the Internet to educate, and sell to, consumers for over 15 years. But two underserved North American markets could provide previously-untapped brand loyalty and sales growth.
Read the article » 7 MIN READ
Exclusive Black Friday E-Book Now Available
"The Secret Language of Boosting Holiday Sales" reveals how companies can gain a powerful competitive edge during the holidays.
Read the article » 1 MIN READ
Q&A: The Opportunities and Challenges of Global Marketing
MotionPoint's SVP of Client Services recently chatted with The Hub about ways digital marketers can smartly engage consumers in international markets.
Read the article » 1 MIN READ
Singles Day Is Coming
Last year, Chinese shoppers spent $9 billion in one day. Nov. 11—the world’s largest online shopping day—is nearly here. Can your company get a piece of the action?
Read the article » 5 MIN READ
Let’s Get Lexical
Most times, one Spanish website can effectively serve every Spanish audience. But in some cases, subtle linguistic differences can greatly impact conversion and revenue.
Read the article » 4 MIN READ
Why URL Optimization Matters For Global Markets
For years, SEO experts have touted URL optimization as a best practice. Learn how this ethos applies to localized content on international websites—and how it boosts conversion rates and revenue.
Read the article » 3 MIN READ
Empowering Users Is Key to Improving Global Site Conversions and Value
How can companies effectively inform international customers that a localized version now exists for their market? The secret, MotionPoint found, was to put the customers' needs above all.
Read the article » 4 MIN READ
To Go Across the Globe, You Must Go Across All Screens
Global smartphone adoption is skyrocketing. What’s the smartest way to ensure that a company’s localized content displays accurately across all digital channels?
Read the article » 4 MIN READ
Companies Get Results With Mobile Sites for U.S. Hispanics
Discover how Spanish-language mobile websites boosts traffic, engagement and revenue for companies in several industries. Is your company ignoring a thriving opportunity.
Read the article » 3 MIN READ