Channeling Digital Transformation to Serve Global B2B Buyers Online
Your marketing and sales channels can apply the best lessons from the digital transformation trend to win new business.
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Spanish vs. Spanglish: Which Approach Is Best for the U.S. Hispanic B2B Market?
Should you serve online Hispanic B2B buyers in Spanish? English? Or the linguistic fusion called Spanglish?
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Integrating a Proxy Translation Solution With Your Travel Website
MotionPoint’s fully turn-key, worry-free solution helps you avoid the technical and operational minefields of website translation.
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The Benefits of Localizing Your U.S. B2B Site for Spanish Speakers
Hispanic entrepreneurs have unique needs that aren’t necessarily met by English-language websites, our EVP writes.
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MotionPoint: The Hospitality and Travel Technology Partner You Need
Take your business global with seamless—and effortless—website localization.
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Payless Gains Footing with Hispanic Audience by Launching Spanish Website
The footwear retailer's translated website builds loyalty among its key Hispanic customer base.
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Tip for 2018: Target Hispanic Millennials with Online Spanish Content
Smartly serve them in their language of choice, on their devices of choice, our EVP writes.
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Website Translation Accelerates Cross-Border Sales and Growth
Global customers expect to purchase goods and services from any company, anywhere in the world.
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Car Dealers Increase Sales and Trust with Website Translation
Localizing your dealership’s website for Spanish speakers creates new opportunities in existing markets.
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E-Book: The Workload and Cost of In-House Website Translation
Tackling website localization with in-house resources quickly drains your team’s bandwidth and budget.
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Transparency and a Fair Deal: MotionPoint’s Pricing Model
Learn why MotionPoint’s pricing model is different from, and better than, other approaches.
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E-Book: Discover How Third-Party Channels are Disrupting E-commerce
In many global markets, corporate websites are overshadowed by virtual marketplaces. Learn why in our new e-book.
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E-Book: Discover the ‘Secret Sauce’ to Global Digital Marketing
It takes more than linguistic fluency to authentically engage your global online customers.
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‘Cultural Fluency’ Transforms Site Visitors Into Customers
Translated websites that showcase a knowledge of local shopping preferences generate customer trust and conversions, our EVP says.
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Key Questions Marketers Must Ask Before Their Company Goes Global
To succeed in online global markets, marketing teams must assess customer demands—and create a plan to smartly engage them.
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How a Lean Marketing Team Achieved Global Success Online
Discover how a multinational manufacturer's small marketing team served global customers, while eliminating operational complexities and costs.
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