Global Smartphone Owners Represent ‘Real Opportunity’ for Travel Marketers
Targeting mobile-first international travelers boosts global brand awareness and sales, a MotionPoint exec says.
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Amazon Acquisition to Improve Growth in Middle East
Opportunities abound for the e-commerce powerhouse, says MotionPoint’s EVP.
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Breaking Into China: Seizing Opportunities and Mitigating Risks (Part 2)
Here's a quick-start guide to creating authentic e-commerce experiences for the Chinese market—while avoiding costly pitfalls.
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Breaking Into China: Seizing Opportunities and Mitigating Risks (Part 1)
As middle-class prosperity and Internet penetration continues to soar, China thrives as an expansion-worthy market.
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‘Cultural Fluency’ Helps Hoteliers Win in Global Markets
Success in international markets requires businesses to “go local” with their promotions, messaging and more.
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Is a Multilingual CMS Enough for Effective Global Expansion?
Content management systems have come a long way, but can still fall short for major multilingual online projects.
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Maximizing Impact and Performance in Global Markets
Discover best practices and innovative technologies that drive new global customers to your translated websites.
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Is Your Technology Company Primed for Online Global Growth?
Tech companies face fewer challenges than other industries when expanding globally. Learn why in our report.
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The Power of the Growing Global Middle Class (Part 2)
Consumerism in emerging markets is accelerating, thanks to current economic trends. Learn more about how to best serve them online.
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The Power of the Growing Global Middle Class (Part 1)
Changes in global business have greatly benefitted residents in emerging markets. Learn why your company should serve these prosperous consumers, online.
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What Do Your International Customers Want? (Part 1: France, Germany and Japan)
If your company is expanding into global online markets in 2017, this analysis on international buying personas may prove valuable.
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Get Higher Global Site Traffic, Engagement and Revenue
Learn how MotionPoint’s EasyLink® technology generates immediate and sustained business results.
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Successful Retailers are Expanding Into Global Markets in 2017
Discover best practices to help your company earn new market share next year.
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The Power of Social, and Serving Overseas Consumers
Is your company expanding to new global markets in 2017? You’ll need to get fluent in their languages—and their social networks.
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Boost Global Sales with These Customer Engagement Tactics
Launching translated websites in new markets is a great start to woo global customers, but you’ll need more to achieve success.
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Embrace ‘Blue Ocean’ Thinking to Grow Globally
Expanding into international online markets can feel like swimming in shark-infested waters. Find new opportunities—and success—in calmer ‘blue’ seas.
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