MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Marketing Strategies
7 Tips for Seamless English to French Website Translation
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By: Dominic Dithurbide
December 12, 2022
7 Tips for Seamless English to French Website Translation

Managing an English-to-French website translation process is a difficult undertaking. Although this is a common language pairing, there are still many challenges to consider when translating from English to French on your website.

Marketing Strategies
How SEO Translation Boosts Visibility for Multilingual Audiences
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By: Dominic Dithurbide
November 09, 2022
How SEO Translation Boosts Visibility for Multilingual Audiences

Discover what SEO translation is, how it differs from international SEO, and how to go about translating content for SEO to take full advantage of the benefits.

Marketing Strategies
How to Build a Comprehensive Content Localization Strategy
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By: Dominic Dithurbide
October 06, 2022
How to Build a Comprehensive Content Localization Strategy

Learn about content localization and how to develop a content localization strategy to build brand awareness and authenticity.

Marketing Strategies
How Accurate is Google Translate?
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By: Jessica Rivera
September 28, 2022
How Accurate is Google Translate?

Discover if Google Translate is accurate enough for website translation, and what your better options might be.

Marketing Strategies
Global Business Expansion: The Right Way to Expand Globally
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By: Dominic Dithurbide
August 18, 2022
Global Business Expansion: The Right Way to Expand Globally

Develop a strategy for global business expansion that takes local cultures and preferences into consideration.

Marketing Strategies
Video Localization: Adapting Videos for New Audiences
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By: Nathan Lucas
June 23, 2022
Video Localization: Adapting Videos for New Audiences

Adapting videos for new audiences through video localization allows you to expand your reach and break into global markets.

Marketing Strategies
Back to the Basics: API Translation for Multichannel Marketing
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By: Reagan Evans
May 18, 2022
Back to the Basics: API Translation for Multichannel Marketing

Improve the customer experience across all languages and channels through translation APIs

Marketing Strategies
How to Localize SEO to Capitalize on Global Search Volume
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By: Nathan Lucas
May 16, 2022
How to Localize SEO to Capitalize on Global Search Volume

Simply translating your website is not enough. Learn how to localize SEO efforts to take full advantage of the search volume global markets provide.

Marketing Strategies
Different Types of Translation: What’s Best For Your Business Needs?
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By: Jessica Rivera
April 18, 2022
Different Types of Translation: What’s Best For Your Business Needs?

Discover the different methods and types of translation beyond straightforward industry-standard translation and how they all can serve your business goals.

Marketing Strategies
What Executive Order 26.1 Means for New York State’s Public Service Agencies
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By: Jessica Rivera
April 06, 2022
What Executive Order 26.1 Means for New York State’s Public Service Agencies

Covered Agencies in New York need to offer language services to populations with limited English proficiency (LEP).

Marketing Strategies
MotionPoint Webinar: The Benefit of Translating your Multichannel Content
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By: Dominic Dithurbide
March 23, 2022
MotionPoint Webinar: The Benefit of Translating your Multichannel Content

Meet Manouela Pla, Senior Document Translation Specialist, and learn why providing a translated customer experience is critical for engaging buyers and driving growth.

Marketing Strategies
International Branding: How to Help Your Brand Transcend Borders
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By: Dominic Dithurbide
March 12, 2022
International Branding: How to Help Your Brand Transcend Borders

Discover the power of international branding and learn how to adapt your brand for global markets to boost authenticity and unlock new revenue opportunities.

Marketing Strategies
Website Translation for Hospitals
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By: Dominic Dithurbide
September 27, 2021
Website Translation for Hospitals

Translated medical content is more than a legal check box – it’s a bridge to diverse communities.

Marketing Strategies
MotionPoint Webinar: Spanish Website Translation for Financial Institutions
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By: Jessica Rivera
September 24, 2021
MotionPoint Webinar: Spanish Website Translation for Financial Institutions

Meet Veronica Pastuch, EVP of Translation Operations at MotionPoint and begin attracting the 84% of US Hispanics wanting to learn more about financial matters.

Marketing Strategies
The Cost of Not Including Language in Your Compliance Strategy
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By: Jessica Rivera
July 29, 2021
The Cost of Not Including Language in Your Compliance Strategy

A hard lesson to learn for TikTok, as the Dutch data protection authority fines them over transparency violations.

Marketing Strategies
Website Translation Can Alleviate Federal Scrutiny for Banks and Credit Unions
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By: Jessica Rivera
July 22, 2021
Website Translation Can Alleviate Federal Scrutiny for Banks and Credit Unions

Agencies and legislators want more translated resources for non-English speakers. Learn how your organization can get ahead of this trend.