MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Website Translation
E-Book: 8 Ways Website Translation Can Optimize the Customer Experience
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By: MotionPoint
September 27, 2017
E-Book: 8 Ways Website Translation Can Optimize the Customer Experience

You can create brand-perfect user experiences in global markets—without breaking the bank.

Website Translation
5 Ways to Optimize Multilingual Websites for Better Engagement & Conversion
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By: Reagan Evans
September 20, 2017
5 Ways to Optimize Multilingual Websites for Better Engagement & Conversion

Here's how to ensure global customers can find your translated sites—and stay engaged once they get there.

Website Translation
E-Book: Avoid Website Translation Troubles by Vetting Your Vendor
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By: MotionPoint
E-Book: Avoid Website Translation Troubles by Vetting Your Vendor

Evaluating a website translation provider should involve a rigorous look at quality, capabilities and fast turnaround—not just an attractive price.

Website Translation
E-Book: Choosing the Right Website Translation Approach
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By: MotionPoint
September 19, 2017
E-Book: Choosing the Right Website Translation Approach

Our new e-book showcases three ways to localize your website for international customers.

Website Translation
Striking the Right Balance with Your Website Translations
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By: Dominic Dithurbide
September 13, 2017
Striking the Right Balance with Your Website Translations

Your global customers expect a world-class experience when they visit your multilingual website. Here's how to dazzle them.

Website Translation
Improve Your Global Customer Experience with Website Translation
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By: Reagan Evans
September 11, 2017
Improve Your Global Customer Experience with Website Translation

There are lots of good reasons to localize your website. Here are three great ones.

Website Translation
The Unexpected Pains of Website Translation
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By: Dominic Dithurbide
September 07, 2017
The Unexpected Pains of Website Translation

Localizing your website for global customers is a lot harder than it sounds—especially when you use in-house resources.

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Taking the Long View of Website Translation
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By: Reagan Evans
September 06, 2017
Taking the Long View of Website Translation

Your multilingual website is a living marketing channel that will change over time. You'll need a translation solution that adapts along with you.

Website Translation
Translation Workflow: The Need-To-Know About People and Process
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By: Jessica Rivera
August 28, 2017
Translation Workflow: The Need-To-Know About People and Process

It takes more new employees and workflows than you probably think to build a great in-house website translation team.

Website Translation
5 Ways Website Translation Approaches Can Fall Short
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By: Reagan Evans
August 22, 2017
5 Ways Website Translation Approaches Can Fall Short

Your global brand suffers when your translation vendor can’t deliver on expectations. Here are five common missteps to watch for.

Website Translation
7 Smart Ways To Choose the Right Website Translation Partner
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By: Reagan Evans
August 16, 2017
7 Smart Ways To Choose the Right Website Translation Partner

Understanding the unique aspects of website translation can help you avoid unexpected costs, delays and risk.

Website Translation
Half-Measures Won’t Do: Why Full Website Translation Is Critical for Global Markets
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By: Dominic Dithurbide
August 14, 2017
Half-Measures Won’t Do: Why Full Website Translation Is Critical for Global Markets

To truly reap the benefits of going global, go all the way with your translation efforts.

Website Translation
Pitfalls Await Marketers Who Take Website Translation In-House
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By: Reagan Evans
August 07, 2017
Pitfalls Await Marketers Who Take Website Translation In-House

For most companies, the risks of creating internal teams and workflows for website translation projects outweigh the benefits.

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Car Dealerships Seize New Opportunities with Translated Websites
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By: MotionPoint
August 02, 2017
Car Dealerships Seize New Opportunities with Translated Websites

Translating dealership websites boosts customer awareness and loyalty—and leads to increased revenue, a MotionPoint exec writes.

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Building Customer Trust Goes Beyond Website Translation
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By: MotionPoint
April 21, 2017
Building Customer Trust Goes Beyond Website Translation

To win in global markets, you can’t merely speak the language, our EVP writes.

Website Translation
GHS Translation and Governmental Compliance
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By: Dominic Dithurbide
February 14, 2017
GHS Translation and Governmental Compliance

When it comes to translating hazard information for chemicals bound for global markets, expertise is key.