MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Website Translation
Can Neural Machine Translation Compete with Human Translation? (Part 2)
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By: Dominic Dithurbide
February 09, 2017
Can Neural Machine Translation Compete with Human Translation? (Part 2)

When it comes to translation, humans still outsmart machines. Learn how MotionPoint technology helps humans become even better website translators.

Website Translation
Can Neural Machine Translation Compete with Human Translation? (Part 1)
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By: Dominic Dithurbide
February 08, 2017
Can Neural Machine Translation Compete with Human Translation? (Part 1)

Recent breakthroughs indicate an intriguing future for machine translation. But is it ready for prime time on global websites?

Website Translation
U.S. Auto Dealers See Big Gains from Translated Websites
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By: MotionPoint
U.S. Auto Dealers See Big Gains from Translated Websites

Online engagement is critical to capturing underserved markets, writes a MotionPoint exec.

Website Translation
Is a Multilingual CMS Enough for Effective Global Expansion?
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By: Reagan Evans
February 03, 2017
Is a Multilingual CMS Enough for Effective Global Expansion?

Content management systems have come a long way, but can still fall short for major multilingual online projects.

Website Translation
A Powerful Trifecta: Website Replatforming, Global Expansion and Translation
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By: Dominic Dithurbide
January 27, 2017
A Powerful Trifecta: Website Replatforming, Global Expansion and Translation

There’s no better time to commit to serving new overseas customers, in their preferred languages, than during a website replatforming project.

Website Translation
Is Your Technology Company Primed for Online Global Growth?
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By: Reagan Evans
January 26, 2017
Is Your Technology Company Primed for Online Global Growth?

Tech companies face fewer challenges than other industries when expanding globally. Learn why in our report.

Website Translation
The Power of the Growing Global Middle Class (Part 2)
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By: Reagan Evans
January 20, 2017
The Power of the Growing Global Middle Class (Part 2)

Consumerism in emerging markets is accelerating, thanks to current economic trends. Learn more about how to best serve them online.

Website Translation
The Power of the Growing Global Middle Class (Part 1)
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By: Reagan Evans
January 19, 2017
The Power of the Growing Global Middle Class (Part 1)

Changes in global business have greatly benefitted residents in emerging markets. Learn why your company should serve these prosperous consumers, online.

Website Translation
Get Higher Global Site Traffic, Engagement and Revenue
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By: Dominic Dithurbide
December 28, 2016
Get Higher Global Site Traffic, Engagement and Revenue

Learn how MotionPoint’s EasyLink® technology generates immediate and sustained business results.

Website Translation
Can One Website Serve All of Latin America?
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By: Reagan Evans
December 26, 2016
Can One Website Serve All of Latin America?

Your business must expand in 2017 to remain competitive. Learn how to reach millions of cross-border customers with a single website.

Website Translation
Websites In Global Markets: A Key to Success in 2017
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By: Reagan Evans
December 19, 2016
Websites In Global Markets: A Key to Success in 2017

Diversifying your customer base is critical for 2017. Speaking a market’s language is a great step—but it’s not the only one.

Website Translation
Boost Global Sales with These Customer Engagement Tactics
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By: Reagan Evans
December 02, 2016
Boost Global Sales with These Customer Engagement Tactics

Launching translated websites in new markets is a great start to woo global customers, but you’ll need more to achieve success.

Website Translation
Embrace ‘Blue Ocean’ Thinking to Grow Globally
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By: Dominic Dithurbide
November 23, 2016
Embrace ‘Blue Ocean’ Thinking to Grow Globally

Expanding into international online markets can feel like swimming in shark-infested waters. Find new opportunities—and success—in calmer ‘blue’ seas.

Website Translation
Making Black Friday a Global Sales Phenomenon
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By: Reagan Evans
November 17, 2016
Making Black Friday a Global Sales Phenomenon

U.S. e-retailers face increasing competition during Black Friday and Cyber Week. Serving overseas shoppers may deliver the growth they need to gain an edge.

Website Translation
Best Practices for Brand Translations
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By: MotionPoint
October 18, 2016
Best Practices for Brand Translations

Great care must be taken when presenting a brand's unique voice to consumers in other markets, writes a MotionPoint exec.

Website Translation
Translated Mobile Sites and Global Travelers: A Perfect Fit
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By: Dominic Dithurbide
October 13, 2016
Translated Mobile Sites and Global Travelers: A Perfect Fit

The travel industry is adapting to mobile-first customers. Companies that serve them with translated mobile sites can win big.