MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

International Business Strategies
Understanding the Difference in Spanish vs English Cost-Per-Click
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By: Dominic Dithurbide
September 13, 2024
Understanding the Difference in Spanish vs English Cost-Per-Click

Explore the differences in cost-per-click (CPC) between English and Spanish searches, and learn how marketers can use this knowledge to reduce ad costs and optimize multilingual marketing.

International Business Strategies
6 Ways to Increase Traffic to Your Multilingual Website
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By: Evan Kramer
September 04, 2024
6 Ways to Increase Traffic to Your Multilingual Website

A word-for-word translation of your website content won’t always guarantee a traffic boost. Learn how to optimize your multilingual site and attract visitors for better results.

International Business Strategies
Navigating Regulatory Compliance in the Legal Industry with Website Translation
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By: Dominic Dithurbide
August 27, 2024
Navigating Regulatory Compliance in the Legal Industry with Website Translation

Explore the critical aspects of regulatory compliance in the legal industry, with a focus on the importance of translation and localization, and the impact of GDPR on legal practices.

International Business Strategies
The Importance of Website Translation for Insurance Regulatory Compliance
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By: Evan Kramer
August 08, 2024
The Importance of Website Translation for Insurance Regulatory Compliance

Discover the critical importance of accurate translations for insurance regulatory compliance and learn how the right translation partner can ensure precision, security, and cultural adaptation in global markets.

International Business Strategies
The Importance of Website Translation for Financial Regulatory Compliance
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By: Evan Kramer
July 31, 2024
The Importance of Website Translation for Financial Regulatory Compliance

Discover why accurate translations are essential for regulatory compliance in the financial services industry and how the right translation partner can ensure precision, security, and cultural adaptation in global markets.

International Business Strategies
Why Google Translate Struggles with Word Growth and Localization
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By: Merisa Tomaro
July 09, 2024
Why Google Translate Struggles with Word Growth and Localization

This blog post defines word growth in website localization, explains its importance, and highlights why Google Translate is not equipped to handle it effectively, leading to potential design and usability issues on translated websites.

International Business Strategies
How to Break into the European Market with Website Translation
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By: Merisa Tomaro
June 13, 2024
How to Break into the European Market with Website Translation

Learn how to expand your business into the European market by effectively translating your website into Spanish, German, French, and Italian. Discover strategies for overcoming language and cultural barriers to ensure success.

International Business Strategies
Essential Guide to Website Translation for U.S. Government Agencies
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By: Nathan Lucas
May 30, 2024
Essential Guide to Website Translation for U.S. Government Agencies

Discover the crucial role of website translation for government agencies, learn best practices, and see how partnering with a trusted website translation technology provider can enhance public engagement and trust.

International Business Strategies
What Is Internationalization? A Key Factor of Website Translation
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By: Merisa Tomaro
May 17, 2024
What Is Internationalization? A Key Factor of Website Translation

Explore the essential role of internationalization in website translation, and discover strategies to enhance global market success.

International Business Strategies
Breaking Into the Latin American Market with Website Translation
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By: Nathan Lucas
May 07, 2024
Breaking Into the Latin American Market with Website Translation

Explore how website localization can help you navigate the cultural and linguistic nuances of the Latin American market in order to expand your global presence.

International Business Strategies
MotionPoint Introduces Website Translation Scorecard
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By: MotionPoint
May 01, 2024
MotionPoint Introduces Website Translation Scorecard

MotionPoint creates an assessment tool to evaluate and score website translation projects based on complexity and objectives.

International Business Strategies
Global Website Translation for Business Success
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By: Christian Connors
April 23, 2024
Global Website Translation for Business Success

With the challenges of deploying and managing global websites, how can you ensure the transition abroad goes smoothly? Learn the basics of successful global website translation.

International Business Strategies
Reality of English to Spanish Translation in 2024
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By: Dominic Dithurbide
April 05, 2024
Reality of English to Spanish Translation in 2024

Why is English-Spanish translation among the highest quality language pairs? Learn why your business should take the small leap into Hispanic markets.

International Business Strategies
Bill 96: The Latest Requirements for Canadian Businesses
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By: Evan Kramer
March 12, 2024
Bill 96: The Latest Requirements for Canadian Businesses

What does Quebec’s Bill 96 mean for businesses? Learn how this law strengthens French language rights and impacts companies operating in Quebec.

International Business Strategies
A Beginner’s Guide to Business Language Translator Services
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By: Christian Connors
March 04, 2024
A Beginner’s Guide to Business Language Translator Services

Discover how business language translator services can revolutionize content accessibility for corporations and large businesses.

International Business Strategies
How U.S. Marketers Can Satisfy Spanish Speaking Customers
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By: Evan Kramer
February 12, 2024
How U.S. Marketers Can Satisfy Spanish Speaking Customers

When it comes to targeting Spanish-speaking markets, how can you ensure that your brand appears in multilingual search results?