MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Customer Insights
Common Challenges of English to Spanish Translation
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By: Jessica Rivera
March 27, 2025
Common Challenges of English to Spanish Translation

Translating English to Spanish is more complex than it may seem. Although there are solutions that can expedite more simple translations, the quickest solutions are rarely accurate. Learn more about the challenges of English to Spanish translation.

Customer Insights
Technology Overview for Mobile App Translation
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By: Reagan Evans
March 25, 2025
Technology Overview for Mobile App Translation

Learn how enterprise companies use technology to achieve seamless mobile app translation, which is essential in increasing market share and revenue on Android & iOS smartphones and tablets.

Customer Insights
The Critical Role of Quality Translation in the Age of AI Search
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By: Christian Connors
January 27, 2025
The Critical Role of Quality Translation in the Age of AI Search

Discover how poor-quality translations impact AI and voice search visibility, eroding trust, damaging rankings, and affecting your global strategy.

Customer Insights
How Adaptive Translation Adapts to Your Brand’s Voice
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By: Verity
January 23, 2025
How Adaptive Translation Adapts to Your Brand’s Voice

Discover how Adaptive Translation ensures your brand voice stays authentic across languages and cultures, helping your business connect globally.

Customer Insights
English to Japanese Website Translation: Unlocking Japan’s Market Potential
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By: Evan Kramer
January 21, 2025
English to Japanese Website Translation: Unlocking Japan’s Market Potential

Discover essential localization strategies for translating English websites into Japanese and learn how advanced solutions like Adaptive Translation ensure cultural and linguistic accuracy.

Customer Insights
The Business Case for Multilingual Websites: Driving Global Growth
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By: Dominic Dithurbide
January 14, 2025
The Business Case for Multilingual Websites: Driving Global Growth

Explore the business case for multilingual websites and discover how they drive global growth by increasing revenue, enhancing SEO, and improving customer loyalty.

Customer Insights
Harnessing Automatic Quality Estimation for Superior Website Translations
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By: Dominic Dithurbide
December 27, 2024
Harnessing Automatic Quality Estimation for Superior Website Translations

Discover how Automatic Quality Estimation technology, including MotionPoint's AdaptiveQE, transforms website localization by enhancing translation accuracy, reducing costs, and streamlining workflows.

Customer Insights
How Localized CTAs Can Increase Conversions on Multilingual Websites
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By: Nathan Lucas
December 05, 2024
How Localized CTAs Can Increase Conversions on Multilingual Websites

Discover how localizing CTAs can boost engagement and conversions on multilingual websites by resonating with cultural and linguistic nuances.

Customer Insights
The Rise of Multilingual Marketing: 6 Trends to Watch in 2025
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By: Christian Connors
October 30, 2024
The Rise of Multilingual Marketing: 6 Trends to Watch in 2025

Explore the future of multilingual marketing with 6 key trends to watch in 2025, from AI-driven personalization to evolving SEO strategies tailored for AI-powered search.

Customer Insights
Understanding the Difference in Spanish vs English Cost-Per-Click
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By: Dominic Dithurbide
September 13, 2024
Understanding the Difference in Spanish vs English Cost-Per-Click

Explore the differences in cost-per-click (CPC) between English and Spanish searches, and learn how marketers can use this knowledge to reduce ad costs and optimize multilingual marketing.

Customer Insights
Understanding and Translating User-Generated Content
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By: Christian Connors
June 18, 2024
Understanding and Translating User-Generated Content

Discover the significance of user-generated content (UGC) and how translating it can significantly enhance global engagement, build trust with diverse audiences, and expand your market reach. Learn the key benefits and strategies for effectively translating UGC to leverage its full potential in a multilingual world.

Customer Insights
Tips to Reduce Website Translation Costs
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By: Dominic Dithurbide
March 22, 2023
Tips to Reduce Website Translation Costs

Do you know how to ensure you’re not overpaying for your translations? As experts in cost-efficient translation, we have some tips to help you save time and money.

Customer Insights
3 Hidden Secrets of Translation Memory
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By: Nathan Lucas
February 21, 2023
3 Hidden Secrets of Translation Memory

Choosing just any translation partner could be costing you more than you know. We outline everything you need to know when using a partner for your translation projects.

Customer Insights
5 Challenges of In-House Translation
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By: Dominic Dithurbide
February 15, 2023
5 Challenges of In-House Translation

When it comes to achieving your business goals quickly, efficiently, and accurately, do you have what it takes to leverage internal resources? What's more, can you do it cheaply? Before you decide, find out the greatest challenges of tackling translation projects in-house.

Customer Insights
Website Translation Lifecycle and How It Relates to Total Cost of Ownership
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By: Evan Kramer
February 10, 2023
Website Translation Lifecycle and How It Relates to Total Cost of Ownership

As your company evolves and expands, the benefits of targeting multilingual audiences is clear. These benefits also result in an increasing need for international responsibility. Discover how business growth and development along the translation lifecycle coincide with the total cost of ownership.