{"id":640,"date":"2015-12-04T00:00:00","date_gmt":"2015-12-04T00:00:00","guid":{"rendered":"https:\/\/www.motionpoint.com\/?post_type=blog&#038;p=640"},"modified":"2022-04-13T09:09:35","modified_gmt":"2022-04-13T13:09:35","slug":"mobile-and-social-tips-for-expanding-companies","status":"publish","type":"blog","link":"https:\/\/www.motionpoint.com\/blog\/mobile-and-social-tips-for-expanding-companies\/","title":{"rendered":"Mobile and Social Tips for Expanding Companies"},"template":"","blog_categories":[9,13],"resource_categories":[],"targeted_localized_audience":[],"document_categories":[],"class_list":["post-640","blog","type-blog","status-publish","hentry","blog_categories-marketing-strategies","blog_categories-motionpoint-news"],"acf":{"blog_short_description":"Two MotionPoint thought leaders present insights on two global digital trends with Multichannel Merchant readers.","news_inline_styles":"","blog_video_id":"","article_body":"<p>Two MotionPoint employees shared valuable insights for expanding into \u201cmobile-first\u201d international markets, and engaging Japanese social media users, in two recent articles published at <i>Multichannel Merchant<\/i>. <\/p>\n<p>  Charles Whiteman, MotionPoint\u2019s SVP of Client Services, presented compelling and persuasive data about the \u201csmartphone revolution\u201d presently unfolding across the globe, and showcased several key markets where mobile Internet use is especially high.<\/p>\n<\/p>\n<figure style=\"text-align: center; float: right;\"><img decoding=\"async\" alt=\"Victoria Bloyer\" src=\"\/\/www.motionpoint.com\/wp-content\/themes\/motionpoint\/images\/content\/news\/VictoriaBloyer_250w.png\"><figcaption>Victoria Bloyer<\/figcaption><\/figure>\n<p>  \u201cWith so many markets\u2019 smartphone adoption rates hitting all-new highs,\u201d Whiteman wrote, \u201ccompanies that engage these consumers on their devices of choice, in their languages of choice, stand to gain a powerful competitive advantage.\u201d<\/p>\n<p>  In another article, Victoria Bloyer, a Global Online Stategist for MotionPoint\u2019s Global Growth team, shared key insights on several of Japan\u2019s thriving social networks. Bloyer\u2019s post shared the growth rates of these local networks, and providing advice on how to engage Japanese users on those sites. (Hint: The No. 1 social network in Japan isn\u2019t Facebook.)<\/p>\n<p>  \u201cIf your company aims to grow globally, it must understand its international consumers, and\u2014for lead gen and brand-building\u2014must know their preferred social networks,\u201d Bloyer wrote.<\/p>\n<\/p>\n<p>  Learn more at <a href=\"http:\/\/multichannelmerchant.com\/blog\/success-growth-await-companies-engage-emerging-mobile-first-markets-02122015\/\" target=\"_blank\">Whiteman\u2019s story<\/a>, and <a href=\"http:\/\/multichannelmerchant.com\/blog\/social-media-in-japan-a-primer-02122015\/\" target=\"_blank\">Bloyer\u2019s story<\/a>, at <i>Multichannel 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