{"id":611,"date":"2015-11-19T00:00:00","date_gmt":"2015-11-19T00:00:00","guid":{"rendered":"https:\/\/www.motionpoint.com\/?post_type=blog&p=611"},"modified":"2015-11-19T00:00:00","modified_gmt":"2015-11-19T00:00:00","slug":"mobile-the-winning-ingredient-for-going-global","status":"publish","type":"blog","link":"https:\/\/www.motionpoint.com\/blog\/mobile-the-winning-ingredient-for-going-global\/","title":{"rendered":"Mobile: The Winning Ingredient for Going Global"},"template":"","blog_categories":[5,13,15],"resource_categories":[],"targeted_localized_audience":[],"document_categories":[],"class_list":["post-611","blog","type-blog","status-publish","hentry","blog_categories-international-business-strategies","blog_categories-motionpoint-news","blog_categories-website-translation"],"acf":{"blog_short_description":"Connecting with global consumers on their devices of choice wins brand awareness, site engagement and sales, writes a MotionPoint executive.","news_inline_styles":"","blog_video_id":"","article_body":"
\"\"<\/figure>\n

If your company wants to expand into emerging international markets, it should invest resources in engaging those customers via their mobile devices, writes Charles Whiteman in recent posts at Multichannel Merchant<\/i> and Global Trade<\/i>.<\/p>\n

Smartphones are the preferred Internet-connected device for many global consumers\u2014and increasingly, it\u2019s the only device they have for researching and purchasing products and services. Indeed, m-commerce is outpacing traditional e-commerce by 3-to-1. <\/p>\n

Launching localized mobile experiences in international markets is good business, but it\u2019s not without its challenges, Whiteman wrote. He shared several challenges, and solutions, in these two articles.<\/p>\n<\/p>\n

Read more at Multichannel Merchant<\/a><\/i> and Global Trade<\/a><\/i>.<\/p>\n","article_body_code":"","news_image":{"ID":6114,"id":6114,"title":"Hero_Winning_Ingridients-100.jpg","filename":"Hero_Winning_Ingridients-100.jpg","filesize":131711,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Winning_Ingridients-100.jpg","link":"https:\/\/www.motionpoint.com\/blog\/mobile-the-winning-ingredient-for-going-global\/hero_winning_ingridients-100\/","alt":"","author":"2","description":" \t","caption":"","name":"hero_winning_ingridients-100","status":"inherit","uploaded_to":611,"date":"2015-11-19 00:00:00","modified":"2015-11-19 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