{"id":249485,"date":"2025-05-14T10:09:19","date_gmt":"2025-05-14T14:09:19","guid":{"rendered":"https:\/\/www.motionpoint.com\/?post_type=blog&p=249485"},"modified":"2025-05-15T10:27:16","modified_gmt":"2025-05-15T14:27:16","slug":"motionpoint-announces-launch-of-new-parent-brand-marketfully-to-pioneer-the-first-incontent-marketing-platform","status":"publish","type":"blog","link":"https:\/\/www.motionpoint.com\/blog\/motionpoint-announces-launch-of-new-parent-brand-marketfully-to-pioneer-the-first-incontent-marketing-platform\/","title":{"rendered":"MotionPoint Announces Launch of New Parent Brand MarketFully to Pioneer the First InContent Marketing\u2122 Platform"},"template":"","blog_categories":[13,178],"resource_categories":[36],"targeted_localized_audience":[],"document_categories":[],"class_list":["post-249485","blog","type-blog","status-publish","hentry","blog_categories-motionpoint-news","blog_categories-press-release","resource_categories-press-article"],"acf":{"article_word_count":"1711","article_read_time":"7","blog_short_description":"MotionPoint launches MarketFully, a new parent brand uniting MotionPoint, Key Content, and GetGloby to deliver the first InContent Marketing\u2122 platform for multilingual growth.","news_inline_styles":"","blog_video_id":"","article_body":"

MotionPoint <\/span>has <\/span>launched <\/span>MarketFully<\/span><\/a>, <\/span>a <\/span>new <\/span>parent <\/span>brand <\/span>that <\/span>brings <\/span>together <\/span>MotionPoint, <\/span>Key <\/span>Content, <\/span>and <\/span>GetGloby <\/span>into <\/span>one <\/span>unified <\/span>platform. <\/span>Built <\/span>to <\/span>support <\/span>InContent <\/span>Marketing\u2122<\/span><\/em>, <\/span>MarketFully <\/span>marks <\/span>a <\/span>major <\/span>step <\/span>forward <\/span>in <\/span>how <\/span>brands <\/span>approach <\/span>multilingual <\/span>and <\/span>multicultural <\/span>growth. <\/span>Rather <\/span>than <\/span>treating <\/span>translation <\/span>as <\/span>a <\/span>standalone <\/span>service, <\/span>the <\/span>platform <\/span>helps <\/span>companies <\/span>build <\/span>full-<\/span>funnel <\/span>content <\/span>strategies <\/span>that <\/span>are <\/span>deeply <\/span>rooted <\/span>in <\/span>audience <\/span>insights, <\/span>cultural <\/span>nuance, <\/span>and <\/span>performance <\/span>outcomes.<\/span><\/p>\n

All <\/span>three <\/span>brands <\/span>will <\/span>retain <\/span>their <\/span>individual <\/span>identities <\/span>while <\/span>adopting <\/span>the \u201c<\/span>by <\/span>MarketFully\u201d <\/span>endorsement, <\/span>creating <\/span>a <\/span>shared <\/span>ecosystem <\/span>of <\/span>technology, <\/span>services, <\/span>and <\/span>expertise. <\/span>This <\/span>integration <\/span>allows <\/span>each <\/span>brand <\/span>to <\/span>expand <\/span>its <\/span>capabilities <\/span>while <\/span>delivering <\/span>even <\/span>greater <\/span>value <\/span>to <\/span>clients. <\/span>The <\/span>goal <\/span>is <\/span>to <\/span>support <\/span>both <\/span>global <\/span>and <\/span>domestic <\/span>growth <\/span>by <\/span>enabling <\/span>companies <\/span>to <\/span>connect <\/span>authentically <\/span>with <\/span>audiences <\/span>in <\/span>any <\/span>market <\/span>and <\/span>language.<\/span><\/p>\n

According <\/span>to <\/span>Evan <\/span>Kramer, <\/span>CEO <\/span>of <\/span>both <\/span>MotionPoint <\/span>and <\/span>MarketFully, <\/span>the <\/span>new <\/span>platform <\/span>is <\/span>about <\/span>creating <\/span>something <\/span>that <\/span>hasn\u2019t <\/span>existed <\/span>before: \u201c<\/span>MarketFully <\/span>becomes <\/span>the <\/span>catalyst <\/span>to <\/span>deliver <\/span>the <\/span>first <\/span>purpose-<\/span>built <\/span>multilingual <\/span>and <\/span>multicultural <\/span>content <\/span>marketing <\/span>platform <\/span>in <\/span>the <\/span>world, <\/span>the <\/span>InContent <\/span>Marketing\u2122 <\/span>platform.\u201d <\/span>By <\/span>combining <\/span>translation <\/span>technology, <\/span>content <\/span>origination, <\/span>and <\/span>AI-<\/span>powered <\/span>optimization <\/span>into <\/span>a <\/span>single <\/span>offering, <\/span>MarketFully <\/span>empowers <\/span>companies <\/span>to <\/span>move <\/span>beyond <\/span>basic <\/span>localization <\/span>and <\/span>toward <\/span>scalable, <\/span>measurable <\/span>marketing <\/span>impact.<\/span><\/p>\n

With <\/span>strengths <\/span>spanning A<\/span>daptive T<\/span>ranslation, <\/span>multilingual <\/span>SEO, <\/span>and <\/span>culturally <\/span>resonant <\/span>campaign <\/span>creation, <\/span>MarketFully <\/span>is <\/span>uniquely <\/span>positioned <\/span>to <\/span>help <\/span>brands <\/span>develop <\/span>lasting <\/span>customer <\/span>relationships\u2014<\/span>no <\/span>matter <\/span>the <\/span>language, <\/span>culture, <\/span>or <\/span>region.<\/span><\/p>\n

Learn <\/span>more <\/span>at PR Newswire ><\/span><\/a><\/p>\n","article_body_code":"","news_image":false,"social_image":{"ID":249486,"id":249486,"title":"Untitled-2 (32)","filename":"Untitled-2-32.png","filesize":165714,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Untitled-2-32.png","link":"https:\/\/www.motionpoint.com\/blog\/motionpoint-announces-launch-of-new-parent-brand-marketfully-to-pioneer-the-first-incontent-marketing-platform\/untitled-2-32\/","alt":"","author":"33895","description":"","caption":"","name":"untitled-2-32","status":"inherit","uploaded_to":249485,"date":"2025-05-14 14:09:06","modified":"2025-05-14 14:09:06","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":1200,"height":628,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Untitled-2-32-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Untitled-2-32-300x157.png","medium-width":300,"medium-height":157,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Untitled-2-32-768x402.png","medium_large-width":768,"medium_large-height":402,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Untitled-2-32-1024x536.png","large-width":1024,"large-height":536,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Untitled-2-32.png","1536x1536-width":1200,"1536x1536-height":628,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Untitled-2-32.png","2048x2048-width":1200,"2048x2048-height":628}},"callout_article":[],"news_image_url":"","featired_article_image":false,"featured_article":[],"featured_article_description":"","blog_image":false,"hero_image":false,"news_resource_card":false,"translate_this_blog":"YES","localize_blog":"global","recommended_blog_1":"","recommended_article_url_1":"","recommended_blog_2":"","recommended_article_url_2":"","recommended_blog_3":"","recommended_article_url_3":"","recommended_blog_4":"","banner_image":false,"banner_image_europe":false,"banner_link":"","keep_learning_cards":false,"featured_resource_card":"n\/a","blog_author":[{"ID":59,"user_firstname":"MotionPoint","user_lastname":"","nickname":"Chris Hutchins","user_nicename":"chris-hutchins","display_name":"MotionPoint","user_email":"chutchins@motionpoint.com","user_url":"","user_registered":"2014-11-04 00:00:00","user_description":"","user_avatar":"\"MotionPoint\""},{"ID":59,"user_firstname":"MotionPoint","user_lastname":"","nickname":"Chris Hutchins","user_nicename":"chris-hutchins","display_name":"MotionPoint","user_email":"chutchins@motionpoint.com","user_url":"","user_registered":"2014-11-04 00:00:00","user_description":"","user_avatar":"\"MotionPoint\""}],"docs_short_description":"","docs_keywords":"","doc_social_media_caption_1":"","doc_social_media_caption_2":"","doc_social_media_caption_3":"","doc_social_media_caption_4":"","doc_social_media_caption_5":"","doc_id":"52856","meta_title":"MotionPoint Launches MarketFully Parent Brand","meta_description":"MarketFully unites MotionPoint, Key Content, and GetGloby to pioneer InContent Marketing\u2122\u2014a new approach to multilingual and multicultural growth.","meta_keywords":"MarketFully, MotionPoint, InContent Marketing, multilingual marketing, multicultural content, translation technology, Key Content, GetGloby, digital globalization, brand localization, multilingual growth"},"_links":{"self":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/blog\/249485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/types\/blog"}],"wp:attachment":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/media?parent=249485"}],"wp:term":[{"taxonomy":"blog_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/blog_categories?post=249485"},{"taxonomy":"resource_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/resource_categories?post=249485"},{"taxonomy":"targeted_localized_audience","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/targeted_localized_audience?post=249485"},{"taxonomy":"document_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/document_categories?post=249485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}