{"id":249026,"date":"2025-01-24T09:29:49","date_gmt":"2025-01-24T14:29:49","guid":{"rendered":"https:\/\/www.motionpoint.com\/?post_type=videos&#038;p=249026"},"modified":"2025-01-24T09:29:49","modified_gmt":"2025-01-24T14:29:49","slug":"3-benefits-of-international-branding","status":"publish","type":"videos","link":"https:\/\/www.motionpoint.com\/resources\/videos\/3-benefits-of-international-branding\/","title":{"rendered":"3 Benefits of International Branding"},"template":"","resource_categories":[38],"targeted_localized_audience":[],"document_categories":[148],"redesign":[],"class_list":["post-249026","videos","type-videos","status-publish","hentry","resource_categories-content-type-video","document_categories-video"],"acf":{"video_publish_date":"","video_type":{"value":"minutes","label":"MotionPoint Minutes"},"translate_this_video":"YES","videos_resource_card":{"ID":249028,"id":249028,"title":"3 Benefits of International Branding","filename":"3-Benefits-of-International-Branding.jpg","filesize":124338,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding.jpg","link":"https:\/\/www.motionpoint.com\/resources\/videos\/3-benefits-of-international-branding\/3-benefits-of-international-branding\/","alt":"","author":"2","description":"","caption":"","name":"3-benefits-of-international-branding","status":"inherit","uploaded_to":249026,"date":"2025-01-24 14:29:13","modified":"2025-01-24 14:29:13","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":1280,"height":720,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding-300x169.jpg","medium-width":300,"medium-height":169,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding-768x432.jpg","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding-1024x576.jpg","large-width":1024,"large-height":576,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding.jpg","1536x1536-width":1280,"1536x1536-height":720,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding.jpg","2048x2048-width":1280,"2048x2048-height":720}},"videos_social_image":{"ID":249028,"id":249028,"title":"3 Benefits of International Branding","filename":"3-Benefits-of-International-Branding.jpg","filesize":124338,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding.jpg","link":"https:\/\/www.motionpoint.com\/resources\/videos\/3-benefits-of-international-branding\/3-benefits-of-international-branding\/","alt":"","author":"2","description":"","caption":"","name":"3-benefits-of-international-branding","status":"inherit","uploaded_to":249026,"date":"2025-01-24 14:29:13","modified":"2025-01-24 14:29:13","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":1280,"height":720,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding-300x169.jpg","medium-width":300,"medium-height":169,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding-768x432.jpg","medium_large-width":768,"medium_large-height":432,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding-1024x576.jpg","large-width":1024,"large-height":576,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding.jpg","1536x1536-width":1280,"1536x1536-height":720,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/3-Benefits-of-International-Branding.jpg","2048x2048-width":1280,"2048x2048-height":720}},"video_embed_id":"ebdg5muv9e","video_text_content":"<p>Are you looking to turn your brand into a global superstar? Today, we&#8217;re diving into the exciting world of international branding. Get ready to plant your global garden and watch it grow.<\/p>\n<p>So what is international branding? It&#8217;s like nurturing a garden that stretches across the globe. You start by defining your brand&#8217;s personality and how you want people to see you, like choosing the perfect crop for each corner of your farm.<\/p>\n<p>Branding takes time and effort, naming products, creating logos, and maintaining consistent messaging.<\/p>\n<p>If you run a vineyard, you&#8217;re not going to try to grow potatoes. You need to adjust branding for the climate you want to be in. But is it worth all this work? Absolutely. Here&#8217;s why.<\/p>\n<p>First, international branding establishes new revenue streams.<\/p>\n<p>Imagine each new market as a fresh plot of land in your garden. By diversifying your product or service portfolio, you fill revenue gaps that your local market can&#8217;t and increase revenue by around twenty five percent.<\/p>\n<p>Second, it gives you a competitive advantage. Picture picture yourself planting new unique flowers in an empty pot. You get a head start becoming the go to choice before your competitors even arrive. You are also nine percent more likely to stay in business than local only counterparts.<\/p>\n<p>Third, international branding enhances brand awareness and authenticity.<\/p>\n<p>Consistency across markets shows your commitment to your roots.<\/p>\n<p>Consumers value authenticity.<\/p>\n<p>Eighty eight percent say it&#8217;s crucial when choosing brands.<\/p>\n<p>International branding is like cultivating a beautiful global garden. You can easily shape your brand and reputation in global marketplace by using website localization.<\/p>\n<p>It allows you to test new markets by connecting with consumers in their preferred languages.<\/p>\n<p>Ready to thrive worldwide? Let&#8217;s grow together. Visit motion point dot com today.<\/p>\n","learn_more_cards":false,"videos_featured_resource_card":"n\/a","hidden_video":"No","docs_short_description":"","docs_keywords":"","doc_social_media_caption_1":"","doc_social_media_caption_2":"","doc_social_media_caption_3":"","doc_social_media_caption_4":"","doc_social_media_caption_5":"","doc_id":"52684","meta_title":"","meta_description":"","meta_keywords":"","md_title_tag":"","md_meta_description":"","md_og_image":false,"md_og_title":"","md_og_description":"","md_og_keywords":""},"_links":{"self":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/videos\/249026","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/videos"}],"about":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/types\/videos"}],"wp:attachment":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/media?parent=249026"}],"wp:term":[{"taxonomy":"resource_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/resource_categories?post=249026"},{"taxonomy":"targeted_localized_audience","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/targeted_localized_audience?post=249026"},{"taxonomy":"document_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/document_categories?post=249026"},{"taxonomy":"redesign","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/redesign?post=249026"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}