{"id":247223,"date":"2023-12-12T08:47:44","date_gmt":"2023-12-12T13:47:44","guid":{"rendered":"https:\/\/www.motionpoint.com\/?post_type=blog&#038;p=247223"},"modified":"2023-12-13T11:22:51","modified_gmt":"2023-12-13T16:22:51","slug":"what-is-ui-localization-6-best-practices-for-user-interface-localization","status":"publish","type":"blog","link":"https:\/\/www.motionpoint.com\/blog\/what-is-ui-localization-6-best-practices-for-user-interface-localization\/","title":{"rendered":"What is UI Localization? 6 Best Practices for User Interface Localization"},"template":"","blog_categories":[10,107],"resource_categories":[37,34,32,25,18],"targeted_localized_audience":[],"document_categories":[146],"class_list":["post-247223","blog","type-blog","status-publish","hentry","blog_categories-marketing-strategies-customer-experience","blog_categories-translation-technology","resource_categories-content-type-blog-post","resource_categories-business-goal-brand-experience","resource_categories-business-goal-optimize-performance","resource_categories-role-technologists-developers","resource_categories-topic-website-translation","document_categories-blog-post"],"acf":{"article_word_count":"1562","article_read_time":"6","blog_short_description":"Make sure your user-facing software is accessible and seamless for your multilingual customers. Learn the top 6 best practices for UI localization. ","news_inline_styles":"","blog_video_id":"","article_body":"<p><span data-contrast=\"none\">Reaching an international audience is a crucial goal for businesses and software developers.\u00a0However, ensuring that your user interface (UI) speaks the language and meets the cultural expectations of diverse markets is no small feat.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">That&#8217;s where <\/span><a href=\"https:\/\/www.motionpoint.com\/software-localization-services\/\"><span data-contrast=\"none\">user interface localization<\/span><\/a><span data-contrast=\"none\"> comes into play.\u00a0From design considerations to language-specific nuances, we&#8217;ll guide you through the essential practices that will not only enhance user experience but also drive your success in international markets.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">What is User Interface Design?<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/h2>\n<p><a href=\"https:\/\/www.motionpoint.com\/blog\/go-global-102-localizing-your-digital-business-tools\/\"><span data-contrast=\"none\">User Interface (UI) design<\/span><\/a><span data-contrast=\"none\"> involves creating the visual and interactive elements of a software application or website that users interact with.\u00a0UI design focuses on ensuring that the user&#8217;s interaction with the product is intuitive, efficient, and visually appealing.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Here are the key components and aspects involved in UI:<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Layout and Structure<\/span><\/b><span data-contrast=\"none\">: Designers plan the layout and structure of the interface, arranging elements such as menus, buttons, and content in a logical and visually appealing manner.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Visual Design<\/span><\/b><span data-contrast=\"none\">: This includes choosing colors, typography, icons, and images that create a cohesive and visually pleasing design. Visual design aims to make the UI aesthetically appealing and reflective of the brand&#8217;s identity.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Interactive Elements<\/span><\/b><span data-contrast=\"none\">: UI design incorporates interactive elements like buttons, forms, checkboxes, radio buttons, and dropdown menus. These elements should respond to user input in an expected and consistent manner.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Navigation<\/span><\/b><span data-contrast=\"none\">: Creating clear and intuitive navigation is crucial. Users should easily find their way through the application or website, whether through menus, breadcrumbs, or links.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.motionpoint.com\/blog\/business-internationalization-i18n-vs-localization-going-global\/\"><b><span data-contrast=\"none\">Internationalization (i18n) and Localization (L10n)<\/span><\/b><\/a><span data-contrast=\"none\">: If the application is intended for a global audience, UI design should consider internationalization (making the product adaptable for different languages and cultures) and localization (customizing the product for specific locales).<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">Best Practices for UI Localization<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">If these important steps in UI localization seem overwhelming for your business, there\u2019s no need to stress. <\/span><span data-contrast=\"auto\">We&#8217;ve outlined the top 6 tips for a successful user interface localization project:<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">1. Think about Internationalization from the Start<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">Thinking about global expansion at the outset of product development is essential because internationalization involves adhering to specific rules and practices that need to be integrated into the product&#8217;s foundation. Waiting until later stages can lead to costly and time-consuming retroactive adjustments.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">2. Research Terms in Your Target Market<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">One critical aspect of UI localization is using terminology and design elements that resonate with the target audience.\u00a0It&#8217;s important to research how users in different regions interact with software. For instance, consider terms like &#8220;tap&#8221; or &#8220;click&#8221; in a user interface.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Your translators need to use consistent terms for actions like &#8220;login&#8221; or &#8220;account&#8221; that align with common usage in the target language and culture. To streamline this process, consider using established UI glossaries, such as Microsoft&#8217;s public UI glossaries, as a reference to maintain consistency throughout the localization process.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">3. Beware that Word Growth Creates UI Misalignments<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">Investing in localization efforts before development begins can save substantial time and effort in addressing inconsistencies after the product&#8217;s release. It&#8217;s easier to design with localization in mind than to retrofit existing elements for different markets.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">For instance, word growth and misalignment can become a huge design issue once content is translated and localized. On average, there is a <\/span><a href=\"https:\/\/www.motionpoint.com\/blog\/guide-graphic-word-growth-and-how-it-impacts-the-customer-experience\/\"><span data-contrast=\"none\">word growth of 20%<\/span><\/a><span data-contrast=\"none\"> from English to other languages. This means translation can break templates and generate\u00a0misalignments on CTA buttons, images, and navigation menus when not internationalized correctly.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">4. Account for All UI Content<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">Many developers underestimate the extent of localizable content in their user interface (UI).\u00a0While text strings are obvious candidates for localization, other elements, such as data points pulled from a database, should also be considered.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">For example, a phrase like &#8220;Your shipment will be available on [VARIABLE]&#8221; includes date formats that may not be recognizable to a foreign audience.\u00a0To create a seamless user experience, it&#8217;s essential to identify and localize all types of content.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">5. Include (Localized) Visual Context<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">UI often contains short, one-word strings that can be challenging to interpret without proper context.\u00a0For instance, the word &#8220;book&#8221; can be a noun or a verb, each with different meanings.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">To prevent misunderstandings and ensure accurate translation, provide context to your localization team.\u00a0When dealing with UI localization, context is key to delivering a user-friendly product in international markets.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">6. Work with a Software Localization Partner<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">Collaborating with a <\/span><a href=\"https:\/\/www.motionpoint.com\/software-localization-services\/\"><span data-contrast=\"none\">software localization<\/span><\/a><span data-contrast=\"none\"> partner is a smart move.\u00a0They bring expertise and experience in navigating the complexities of global markets, cultural nuances, and linguistic variations.\u00a0A localization partner can help streamline the entire process, from translation to design adaptation, ensuring a smooth transition into international markets.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">How MotionPoint Can Help<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">User interface localization is not just a post-development task; it&#8217;s a critical consideration from the inception of your product.\u00a0By adhering to specific principles, conducting thorough research, designing with localization in mind, accounting for all UI content, providing context, and partnering with experts, you can pave the way for successful global expansion.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Starting early and thinking globally will ultimately lead to a more inclusive and competitive product on the international stage. 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17:47:06","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.motionpoint.com\/?page_id=245109","menu_order":0,"post_type":"page","post_mime_type":"","comment_count":"0","filter":"raw"}],"banner_image":false,"banner_image_europe":false,"banner_link":"","keep_learning_cards":false,"featured_resource_card":"n\/a","blog_author":[{"ID":286,"user_firstname":"Verity","user_lastname":"Cockburn","nickname":"Verity","user_nicename":"verity","display_name":"Verity","user_email":"vcockburn@motionpoint.com","user_url":"","user_registered":"2014-11-04 00:00:00","user_description":"","user_avatar":"<img src=\"https:\/\/www.motionpoint.com\/wp-content\/plugins\/ultimate-member\/assets\/img\/default_avatar.jpg\" class=\"gravatar avatar avatar-96 um-avatar um-avatar-default\" width=\"96\" height=\"96\" alt=\"Verity Cockburn\" data-default=\"https:\/\/www.motionpoint.com\/wp-content\/plugins\/ultimate-member\/assets\/img\/default_avatar.jpg\" onerror=\"if ( ! 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