{"id":2105,"date":"2019-06-14T00:00:00","date_gmt":"2019-06-14T00:00:00","guid":{"rendered":"https:\/\/www.motionpoint.com\/?page_id=2105"},"modified":"2023-09-18T16:18:53","modified_gmt":"2023-09-18T20:18:53","slug":"b2c-marketing-communication","status":"publish","type":"page","link":"https:\/\/www.motionpoint.com\/solution\/b2c-marketing-communication\/","title":{"rendered":"b2c-marketing-communication"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":2110,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"wds_primary_redesign":0,"footnotes":""},"redesign":[],"class_list":["post-2105","page","type-page","status-publish","hentry"],"acf":{"web_pages_social_image":{"ID":180264,"id":180264,"title":"b2c-marketing","filename":"b2c-marketing-1.png","filesize":436832,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/b2c-marketing-1.png","link":"https:\/\/www.motionpoint.com\/solution\/b2c-marketing-communication\/b2c-marketing\/","alt":"","author":"2","description":"","caption":"","name":"b2c-marketing","status":"inherit","uploaded_to":2105,"date":"2020-11-02 13:42:46","modified":"2020-11-02 15:45:00","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":1046,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/b2c-marketing-1-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/b2c-marketing-1-300x157.png","medium-width":300,"medium-height":157,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/b2c-marketing-1-768x402.png","medium_large-width":768,"medium_large-height":402,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/b2c-marketing-1-1024x536.png","large-width":1024,"large-height":536,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/b2c-marketing-1-1536x803.png","1536x1536-width":1536,"1536x1536-height":803,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/b2c-marketing-1.png","2048x2048-width":2000,"2048x2048-height":1046}},"web_pages_og_title":"Level up your global brand without breaking a sweat.","folder":"solution","page_content":"\n<div id=\"hero-slider\" class=\"container-fluid eighty-height white full\">\n<div id=\"b2c-marketing-hero\" class=\"cobalt-gradient-bg eighty-height\">\n<div class=\"carousel-caption pt-5\">\n<div class=\"container  pt-md-5\">\n<p class=\"solution-name white\"><span>Marketing Communication<\/span><\/p>\n<h1>Level up your global brand without breaking a sweat.<\/h1>\n<hr class=\"center-divider-white mt-md-5 mb-md-5\">\n<h3 class=\"mt-4 subtitle\">You know how to communicate with your domestic market. Now it\u2019s time to smartly serve international customers &#8230; without increasing headcount.<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>  <!--Section 1--><\/p>\n<div id=\"section-1\" class=\"bg-white pb-5 section industry-intro\">\n<div class=\"container mb-5 pt-3 pb-5\">\n<div class=\"row mt-5 justify-content-center\">\n<h2 class=\"cobalt-blue text-center col-lg-10\">Expand your brand\u2014and save your sanity.<\/h2>\n<\/p><\/div>\n<hr class=\"center-divider-cobalt mt-4 mb-4\">\n<p>Web and digital content translation is complicated. Most approaches demand an enormous amount of work from your existing teams. Worse still, global customers immediately notice bad translations and UX issues. Other major challenges include:<\/p>\n<div class=\"row mt-5\">\n<div class=\"col-lg-3 mb-5\">\n<div class=\"card h-100 box-shadow-8 card-body pl-md-5 pr-md-5 pt-4 rounded\"> <img decoding=\"async\" src=\"\/wp-content\/uploads\/icon-accuracy.gif\" \/><\/p>\n<p class=\"cobalt-blue uppercase card-title mt-3 text-center\">Inaccuracies<\/p>\n<p>Ensuring <strong>accurate and authentic localizations<\/strong> for your customer experience demands world-class linguists\u2014not bargain-basement machine translation.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"col-lg-3 mb-5\">\n<div class=\"card h-100 box-shadow-8 card-body pl-md-5 pr-md-5 pt-4 rounded\"> <img decoding=\"async\" src=\"\/wp-content\/uploads\/icon-complex.gif\" \/><\/p>\n<p class=\"cobalt-blue uppercase card-title mt-3 text-center\">Complications<\/p>\n<p>Building multilingual websites means <strong>ongoing management investments<\/strong> including new processes, workflows and technologies.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"col-lg-3 mb-5\">\n<div class=\"card h-100 box-shadow-8 card-body pl-md-5 pr-md-5 pt-4 rounded\"> <img decoding=\"async\" src=\"\/wp-content\/uploads\/icon-slow.gif\" \/><\/p>\n<p class=\"cobalt-blue uppercase card-title mt-3 text-center\">Delays to market<\/p>\n<p>In-house translation projects <strong>can take over a year to launch<\/strong>, and fall short during daily management. The result: Lousy UX and alienated customers.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"col-lg-3 mb-5\">\n<div class=\"card h-100 box-shadow-8 card-body pl-md-5 pr-md-5 pt-4 rounded\"> <img decoding=\"async\" src=\"\/wp-content\/uploads\/icon-risk.gif\" \/><\/p>\n<p class=\"cobalt-blue uppercase card-title mt-3 text-center\">Management risks<\/p>\n<p>Using traditional vendors or in-house staff is inefficient, which <strong>increases the risks of brand damage and inconsistencies<\/strong> that can be hard to undo.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>  <!-- Section 2 --><\/p>\n<div id=\"section-2\" class=\"cobalt-gradient-bg section white pt-5 pb-5\">\n<div class=\"container\">\n<div class=\"row pt-5 pb-5\">\n        <!-- LEFT SIDE--><\/p>\n<div class=\"col-lg-6 pt-lg-5 pb-5 pr-lg-5 blue-bg-left\">\n<div class=\"col-md-11 pt-lg-5\">\n<h3>A simple technology solution to globalize your business.<\/h3>\n<hr class=\"divider-white mt-4 mb-4\">\n<p>MotionPoint makes it easy to expand your online business\u2014and to expand your reach to new audiences in international markets without the headaches and heavy workload.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<p>        <!-- RIGHT SIDE --><\/p>\n<div class=\"col-lg-6 pl-lg-5 pt-lg-3 pt-5 mt-lg-1 mt-4 blue-bg-right\">\n<div class=\"row mb-3\">\n<div class=\"col-md-1 col-2 check-yellow pt-2\"> <img decoding=\"async\" src=\"\/wp-content\/uploads\/check-yellow.png\"> <\/div>\n<div class=\"col-md-11 col-10\">\n<p><span class=\"yellow\">Optimized:<\/span> Our technology allows you to grow from one to many multilingual websites, while maintaining a consistent user experience that drives discovery and conversion.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"row mb-3\">\n<div class=\"col-md-1 col-2 check-yellow pt-2\"> <img decoding=\"async\" src=\"\/wp-content\/uploads\/check-yellow.png\"> <\/div>\n<div class=\"col-md-11 col-10\">\n<p><span class=\"yellow\">Localized:<\/span> Our turn-key approach accurately and fluently translates all online and multichannel content, helping it resonate with local buyers at scale.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"row mb-3\">\n<div class=\"col-md-1 col-2 check-yellow pt-2\"> <img decoding=\"async\" src=\"\/wp-content\/uploads\/check-yellow.png\"> <\/div>\n<div class=\"col-md-11 col-10\">\n<p><span class=\"yellow\">Customer-aligned:<\/span> MotionPoint provides streamlined processes, cost savings, speed-to-market and flawless performance, so you can efficiently expand your global reach.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"row mb-3\">\n<div class=\"col-md-1 col-2 check-yellow pt-2\"> <img decoding=\"async\" src=\"\/wp-content\/uploads\/check-yellow.png\"> <\/div>\n<div class=\"col-md-11 col-10\">\n<p><span class=\"yellow\">Authentic:<\/span> Our turn-key approach accurately and authentically translates all online and multichannel content, preserving your brand integrity and personality.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>  <!-- Section 3 --><\/p>\n<div id=\"section-3\" class=\"white-bg section pt-5 pb-5\">\n<div class=\"container\">\n<div class=\"row pt-lg-5 pb-5 mb-5\">\n        <!-- LEFT SIDE--><\/p>\n<div class=\"col-lg-6 pt-5 pb-5 pr-lg-5 mb-5 section-left\">\n<div class=\"col-md-11 pt-lg-5\">\n<h3 class=\"corporate-blue mt-lg-5\">Engage global users with a superior digital experience.<\/h3>\n<hr class=\"divider-corporate-blue mt-4 mb-4\">\n<p>MotionPoint\u2019s technology leverages the code and content of your origin website, enabling us to translate, deploy and continuously operate multilingual versions that resonate in all of your global markets.<\/p>\n<p>            <a href=\"\/why-us\/\" class=\"btn btn-lg btn-primary mt-3\">Discover what we do\u2014and how we\u2019re different<\/a>\n          <\/div>\n<\/p><\/div>\n<div class=\"col-lg-6 pt-5 pb-5 pr-lg-5 section-right\">\n        <img decoding=\"async\" id=\"graphic-back\" src=\"\/wp-content\/uploads\/tupperware-back-graphic.png\" \/><br \/>\n        <img decoding=\"async\" id=\"graphic-middle\" src=\"\/wp-content\/uploads\/tupperware-middle-graphic.png\" \/><br \/>\n        <img decoding=\"async\" id=\"graphic-front\" src=\"\/wp-content\/uploads\/tupperware-front-graphic.png\" \/>\n        <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>  <!--company quote section--><\/p>\n<div id=\"section-4\" class=\"corporate-blue-bg section white company mt-5\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-lg-6 pt-5 mb-sm-5 company-left\">\n<div id=\"company-logo\" class=\"mt-5 mb-4 pt-5 text-center col-lg-10\"> <img decoding=\"async\" id=\"urban-logo\" src=\"\/wp-content\/uploads\/urban-logo.png\" \/> <\/div>\n<div class=\"row\">\n<div class=\"open-quote col-2 text-right\"> <img decoding=\"async\" src=\"\/wp-content\/uploads\/open-quote.png\" \/> <\/div>\n<div class=\"col-8\">\n<h3 class=\"pt-3 pb-4\">The Internet for us is the most powerful when we use its massive scale to drive international growth.<\/h3>\n<h4 class=\"text-left\">Urban Outfitters Investors Day<\/h4>\n<\/p><\/div>\n<div class=\"close-quote col-2 text-left\"> <img decoding=\"async\" src=\"\/wp-content\/uploads\/close-quote.png\" \/> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"col-lg-6 mt-lg-0 mt-5 company-right\"> <img decoding=\"async\" id=\"company-graphic\" src=\"\/wp-content\/uploads\/urban-graphic.jpg\" \/> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n","meta_title":"Easy Global Branding Solutions | Website Translation Services | MotionPoint","meta_description":"You know how to communicate with your domestic market. 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