{"id":2000,"date":"2019-04-12T00:00:00","date_gmt":"2019-04-12T00:00:00","guid":{"rendered":"https:\/\/www.motionpoint.com\/?post_type=blog&#038;p=2000"},"modified":"2019-04-12T00:00:00","modified_gmt":"2019-04-12T00:00:00","slug":"savvy-retailers-combine-website-redesigns-with-translation","status":"publish","type":"blog","link":"https:\/\/www.motionpoint.com\/blog\/savvy-retailers-combine-website-redesigns-with-translation\/","title":{"rendered":"Savvy Retailers Combine Website Redesigns with Translation"},"template":"","blog_categories":[13,107],"resource_categories":[27,28,37,34,30,24,35,26,23,19,32,22,17,29,18],"targeted_localized_audience":[],"document_categories":[],"class_list":["post-2000","blog","type-blog","status-publish","hentry","blog_categories-motionpoint-news","blog_categories-translation-technology","resource_categories-industry-b2b-manufacturing","resource_categories-industry-b2c-manufacturing","resource_categories-content-type-blog-post","resource_categories-business-goal-brand-experience","resource_categories-business-goal","resource_categories-role-business-strategist","resource_categories-content-type","resource_categories-industry","resource_categories-role-marketer","resource_categories-topic-motionpoint","resource_categories-business-goal-optimize-performance","resource_categories-role","resource_categories-topic","resource_categories-industry-travel","resource_categories-topic-website-translation"],"acf":{"blog_short_description":"Capitalize on your website redesign to serve customers and communities across the globe, our EVP writes.","news_inline_styles":"","blog_video_id":"","article_body":"<figure style=\"text-align: center; float: right;\"><img decoding=\"async\" alt=\"Craig Witt\" src=\"\/\/www.motionpoint.com\/wp-content\/themes\/motionpoint\/images\/content\/news\/CraigWittPortrait_250w.png\"><figcaption>Craig Witt<\/figcaption><\/figure>\n<p>  Website redesigns are an ideal time for companies to leverage the best-possible technologies and practices to serve their customers and boost on-site engagement, says EVP Craig Witt in an article for <i><a href=\"https:\/\/www.digitalcommerce360.com\/2019\/04\/11\/5-design-tips-to-keep-in-mind-when-localizing-ecommerce-sites\/\" target=\"_blank\">Internet Retailer<\/a><\/i>. That includes localizing websites for global customers. <\/p>\n<p>  Localized customer experiences often generate previously untapped conversions and revenue. And thanks to elegant, money-saving solutions, website translation is cost-effective and easy to integrate into a website redesign, Witt says.<\/p>\n<p>  Witt offers several redesign best practices Witt provides that make website localization effortless:<\/p>\n<ul>\n<li><b>Plan for word growth:<\/b> Translating text from English to other languages can result in localized content taking up between 20-40% more space. Accommodate for this growth with dynamic page templates and word wrap. <\/li>\n<li><b>Localize the UX:<\/b> Deliver a seamless, authentic UX that appears custom-made for global users by localizing offers, product information or seasonal content. <\/li>\n<li><b>Use the Right Technology:<\/b> The right translation technology works with any CMS or coding language, works with your third-party platforms and seamlessly accommodates redesigns. <\/li>\n<\/ul>\n<p>  Read the full story at <a href=\"https:\/\/www.digitalcommerce360.com\/2019\/04\/11\/5-design-tips-to-keep-in-mind-when-localizing-ecommerce-sites\/\" target=\"_blank\"><i>Internet Retailer<\/i><\/a>.<\/p>\n","article_body_code":"","news_image":{"ID":20004,"id":20004,"title":"Retailers_WebsiteRedesign-Hero.jpg","filename":"Retailers_WebsiteRedesign-Hero.jpg","filesize":88495,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero.jpg","link":"https:\/\/www.motionpoint.com\/blog\/savvy-retailers-combine-website-redesigns-with-translation\/retailers_websiteredesign-hero\/","alt":"","author":"2","description":"    \t","caption":"","name":"retailers_websiteredesign-hero","status":"inherit","uploaded_to":2000,"date":"2019-04-12 00:00:00","modified":"2019-04-12 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero.jpg","2048x2048-width":2000,"2048x2048-height":450}},"social_image":{"ID":20005,"id":20005,"title":"Retailers_WebsiteRedesign-OG.png","filename":"Retailers_WebsiteRedesign-OG.png","filesize":168663,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-OG.png","link":"https:\/\/www.motionpoint.com\/blog\/savvy-retailers-combine-website-redesigns-with-translation\/retailers_websiteredesign-og\/","alt":"","author":"2","description":"    \t","caption":"","name":"retailers_websiteredesign-og","status":"inherit","uploaded_to":2000,"date":"2019-04-12 00:00:00","modified":"2019-04-12 00:00:00","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":1024,"height":630,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-OG-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-OG-300x185.png","medium-width":300,"medium-height":185,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-OG-768x473.png","medium_large-width":768,"medium_large-height":473,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-OG.png","large-width":1024,"large-height":630,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-OG.png","1536x1536-width":1024,"1536x1536-height":630,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-OG.png","2048x2048-width":1024,"2048x2048-height":630}},"callout_article":[],"news_image_url":"","featired_article_image":false,"featured_article":[],"featured_article_description":"","blog_image":{"ID":20004,"id":20004,"title":"Retailers_WebsiteRedesign-Hero.jpg","filename":"Retailers_WebsiteRedesign-Hero.jpg","filesize":88495,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero.jpg","link":"https:\/\/www.motionpoint.com\/blog\/savvy-retailers-combine-website-redesigns-with-translation\/retailers_websiteredesign-hero\/","alt":"","author":"2","description":"    \t","caption":"","name":"retailers_websiteredesign-hero","status":"inherit","uploaded_to":2000,"date":"2019-04-12 00:00:00","modified":"2019-04-12 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero.jpg","2048x2048-width":2000,"2048x2048-height":450}},"hero_image":{"ID":20004,"id":20004,"title":"Retailers_WebsiteRedesign-Hero.jpg","filename":"Retailers_WebsiteRedesign-Hero.jpg","filesize":88495,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero.jpg","link":"https:\/\/www.motionpoint.com\/blog\/savvy-retailers-combine-website-redesigns-with-translation\/retailers_websiteredesign-hero\/","alt":"","author":"2","description":"    \t","caption":"","name":"retailers_websiteredesign-hero","status":"inherit","uploaded_to":2000,"date":"2019-04-12 00:00:00","modified":"2019-04-12 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero.jpg","2048x2048-width":2000,"2048x2048-height":450}},"news_resource_card":{"ID":20004,"id":20004,"title":"Retailers_WebsiteRedesign-Hero.jpg","filename":"Retailers_WebsiteRedesign-Hero.jpg","filesize":88495,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero.jpg","link":"https:\/\/www.motionpoint.com\/blog\/savvy-retailers-combine-website-redesigns-with-translation\/retailers_websiteredesign-hero\/","alt":"","author":"2","description":"    \t","caption":"","name":"retailers_websiteredesign-hero","status":"inherit","uploaded_to":2000,"date":"2019-04-12 00:00:00","modified":"2019-04-12 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Retailers_WebsiteRedesign-Hero.jpg","2048x2048-width":2000,"2048x2048-height":450}},"translate_this_blog":"YES","localize_blog":"global","recommended_blog_1":"","recommended_article_url_1":"","recommended_blog_2":"","recommended_article_url_2":"https:\/\/www.motionpoint.com\/translation\/","recommended_blog_3":"","recommended_article_url_3":"","article_word_count":"233","article_read_time":"1","banner_image":false,"banner_image_europe":false,"banner_link":"","keep_learning_cards":[{"keep_learning_card_image":{"ID":18672,"id":18672,"title":"Hero_Streamline-your-Multilingual-Web-Redesign-100.jpg","filename":"Hero_Streamline-your-Multilingual-Web-Redesign-100.jpg","filesize":89315,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Streamline-your-Multilingual-Web-Redesign-100.jpg","link":"https:\/\/www.motionpoint.com\/blog\/video-3-ways-to-make-your-website-redesign-global-ready\/hero_streamline-your-multilingual-web-redesign-100\/","alt":"","author":"2","description":"    \t","caption":"","name":"hero_streamline-your-multilingual-web-redesign-100","status":"inherit","uploaded_to":1867,"date":"2020-07-22 00:00:00","modified":"2020-07-22 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Streamline-your-Multilingual-Web-Redesign-100-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Streamline-your-Multilingual-Web-Redesign-100-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Streamline-your-Multilingual-Web-Redesign-100-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Streamline-your-Multilingual-Web-Redesign-100-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Streamline-your-Multilingual-Web-Redesign-100-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Streamline-your-Multilingual-Web-Redesign-100.jpg","2048x2048-width":2000,"2048x2048-height":450}},"keep_learning_card_title":"How to Streamline Your Multilingual Website Redesign Project","keep_learning_link_text":"Read the blog","keep_learning_url":"https:\/\/www.motionpoint.com\/blog\/how-to-streamline-your-multilingual-website-redesign-project\/"},{"keep_learning_card_image":{"ID":20001,"id":20001,"title":"mp-optimize-page.png","filename":"mp-optimize-page-1.png","filesize":828475,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/mp-optimize-page-1.png","link":"https:\/\/www.motionpoint.com\/blog\/savvy-retailers-combine-website-redesigns-with-translation\/mp-optimize-page-2\/","alt":"","author":"2","description":"    \t","caption":"","name":"mp-optimize-page-2","status":"inherit","uploaded_to":2000,"date":"2019-04-12 00:00:00","modified":"2019-04-12 00:00:00","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":1046,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/mp-optimize-page-1-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/mp-optimize-page-1-300x157.png","medium-width":300,"medium-height":157,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/mp-optimize-page-1-768x402.png","medium_large-width":768,"medium_large-height":402,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/mp-optimize-page-1-1024x536.png","large-width":1024,"large-height":536,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/mp-optimize-page-1-1536x803.png","1536x1536-width":1536,"1536x1536-height":803,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/mp-optimize-page-1.png","2048x2048-width":2000,"2048x2048-height":1046}},"keep_learning_card_title":"Boost your global website\u2019s business performance.","keep_learning_link_text":"Learn more","keep_learning_url":"https:\/\/www.motionpoint.com\/approach\/maximize-global-website-performance\/"},{"keep_learning_card_image":{"ID":20002,"id":20002,"title":"Hero_3-Online-Trends-100.jpg","filename":"Hero_3-Online-Trends-100.jpg","filesize":92671,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_3-Online-Trends-100.jpg","link":"https:\/\/www.motionpoint.com\/blog\/savvy-retailers-combine-website-redesigns-with-translation\/hero_3-online-trends-100\/","alt":"","author":"2","description":"    \t","caption":"","name":"hero_3-online-trends-100","status":"inherit","uploaded_to":2000,"date":"2019-04-12 00:00:00","modified":"2019-04-12 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_3-Online-Trends-100-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_3-Online-Trends-100-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_3-Online-Trends-100-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_3-Online-Trends-100-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_3-Online-Trends-100-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_3-Online-Trends-100.jpg","2048x2048-width":2000,"2048x2048-height":450}},"keep_learning_card_title":"3 Must-Watch Online Trends for Global Retailers","keep_learning_link_text":"Read the blog","keep_learning_url":"https:\/\/www.motionpoint.com\/blog\/3-must-watch-online-trends-for-global-retailers\/"},{"keep_learning_card_image":{"ID":20003,"id":20003,"title":"Hero_Double-Digit-E-Commerce.jpg","filename":"Hero_Double-Digit-E-Commerce.jpg","filesize":299112,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Double-Digit-E-Commerce.jpg","link":"https:\/\/www.motionpoint.com\/blog\/e-commerce-experiences-double-digit-growth-as-more-retailers-go-global\/hero_double-digit-e-commerce\/","alt":"","author":"2","description":"    \t","caption":"","name":"hero_double-digit-e-commerce","status":"inherit","uploaded_to":484,"date":"2015-09-18 00:00:00","modified":"2015-09-18 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Double-Digit-E-Commerce-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Double-Digit-E-Commerce-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Double-Digit-E-Commerce-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Double-Digit-E-Commerce-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Double-Digit-E-Commerce-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Hero_Double-Digit-E-Commerce.jpg","2048x2048-width":2000,"2048x2048-height":450}},"keep_learning_card_title":"E-commerce Experiences Double-Digit Growth As More Online Retailers \u2018Go Global\u2019","keep_learning_link_text":"Read the blog","keep_learning_url":"https:\/\/www.motionpoint.com\/blog\/e-commerce-experiences-double-digit-growth-as-more-retailers-go-global\/"}],"featured_resource_card":"n\/a","meta_title":"Savvy Retailers Combine Website Redesigns with Translation","meta_description":"MotionPoint solves the operational complexity and cost of website localization.","meta_keywords":"","blog_author":[{"ID":59,"user_firstname":"MotionPoint","user_lastname":"","nickname":"Chris Hutchins","user_nicename":"chris-hutchins","display_name":"MotionPoint","user_email":"chutchins@motionpoint.com","user_url":"","user_registered":"2014-11-04 00:00:00","user_description":"","user_avatar":"<img src=\"https:\/\/www.motionpoint.com\/wp-content\/plugins\/ultimate-member\/assets\/img\/default_avatar.jpg\" class=\"gravatar avatar avatar-96 um-avatar um-avatar-default\" width=\"96\" height=\"96\" alt=\"MotionPoint\" data-default=\"https:\/\/www.motionpoint.com\/wp-content\/plugins\/ultimate-member\/assets\/img\/default_avatar.jpg\" onerror=\"if ( ! this.getAttribute('data-load-error') ){ this.setAttribute('data-load-error', '1');this.setAttribute('src', this.getAttribute('data-default'));}\" loading=\"lazy\" \/>"},{"ID":59,"user_firstname":"MotionPoint","user_lastname":"","nickname":"Chris Hutchins","user_nicename":"chris-hutchins","display_name":"MotionPoint","user_email":"chutchins@motionpoint.com","user_url":"","user_registered":"2014-11-04 00:00:00","user_description":"","user_avatar":"<img src=\"https:\/\/www.motionpoint.com\/wp-content\/plugins\/ultimate-member\/assets\/img\/default_avatar.jpg\" class=\"gravatar avatar avatar-96 um-avatar um-avatar-default\" width=\"96\" height=\"96\" alt=\"MotionPoint\" data-default=\"https:\/\/www.motionpoint.com\/wp-content\/plugins\/ultimate-member\/assets\/img\/default_avatar.jpg\" onerror=\"if ( ! this.getAttribute('data-load-error') ){ this.setAttribute('data-load-error', '1');this.setAttribute('src', this.getAttribute('data-default'));}\" loading=\"lazy\" \/>"}]},"_links":{"self":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/blog\/2000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/types\/blog"}],"wp:attachment":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/media?parent=2000"}],"wp:term":[{"taxonomy":"blog_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/blog_categories?post=2000"},{"taxonomy":"resource_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/resource_categories?post=2000"},{"taxonomy":"targeted_localized_audience","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/targeted_localized_audience?post=2000"},{"taxonomy":"document_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/document_categories?post=2000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}