{"id":1889,"date":"2018-10-25T00:00:00","date_gmt":"2018-10-25T00:00:00","guid":{"rendered":"https:\/\/www.motionpoint.com\/?post_type=blog&#038;p=1889"},"modified":"2018-10-25T00:00:00","modified_gmt":"2018-10-25T00:00:00","slug":"reaching-u-s-hispanics-on-social-media","status":"publish","type":"blog","link":"https:\/\/www.motionpoint.com\/blog\/reaching-u-s-hispanics-on-social-media\/","title":{"rendered":"Reaching U.S. Hispanics on Social Media"},"template":"","blog_categories":[13,15],"resource_categories":[37,34,30,35,23,36,22,17,18],"targeted_localized_audience":[],"document_categories":[],"class_list":["post-1889","blog","type-blog","status-publish","hentry","blog_categories-motionpoint-news","blog_categories-website-translation","resource_categories-content-type-blog-post","resource_categories-business-goal-brand-experience","resource_categories-business-goal","resource_categories-content-type","resource_categories-role-marketer","resource_categories-press-article","resource_categories-role","resource_categories-topic","resource_categories-topic-website-translation"],"acf":{"blog_short_description":"Brands have an opportunity to gain market share over their competitors by targeting U.S. Hispanics.","news_inline_styles":"","blog_video_id":"","article_body":"<figure style=\"text-align: center; float: right;\"><img decoding=\"async\" alt=\"Craig Witt\" src=\"\/\/www.motionpoint.com\/wp-content\/themes\/motionpoint\/images\/content\/news\/CraigWittPortrait_250w.png\"><figcaption>Craig Witt<\/figcaption><\/figure>\n<p>  In <a href=\"https:\/\/www.mediapost.com\/publications\/article\/326320\/social-media-survival-skills-tips-for-reaching-u.html\" target=\"_blank\">a guest column for <\/a><i><a href=\"https:\/\/www.mediapost.com\/publications\/article\/326320\/social-media-survival-skills-tips-for-reaching-u.html\" target=\"_blank\">MediaPost<\/a>,<\/i> MotionPoint EVP Craig Witt advises companies that U.S. Hispanics are a key demographic for companies looking to expand. But before forming a strategy to target this demographic, it\u2019s critical to understand the unique ways U.S. Hispanics use social media.<\/p>\n<p>  Witt provides advice on reaching U.S. Hispanics through different social media channels, including Facebook, Instagram and YouTube.<\/p>\n<p>  He also provides best practices for engaging U.S. Hispanic customers, from multilingual communication to leveraging influences.<\/p>\n<\/p>\n<p>  Get the full story\u2014and more tips\u2014<a href=\"https:\/\/www.mediapost.com\/publications\/article\/326320\/social-media-survival-skills-tips-for-reaching-u.html\" target=\"_blank\">at 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