{"id":1748,"date":"2018-05-08T00:00:00","date_gmt":"2018-05-08T00:00:00","guid":{"rendered":"https:\/\/www.motionpoint.com\/?post_type=blog&p=1748"},"modified":"2018-05-08T00:00:00","modified_gmt":"2018-05-08T00:00:00","slug":"b2b-companies-should-localize-their-sites-for-spanish-our-evp-says","status":"publish","type":"blog","link":"https:\/\/www.motionpoint.com\/blog\/b2b-companies-should-localize-their-sites-for-spanish-our-evp-says\/","title":{"rendered":"B2B Companies Should Localize Their Sites for Spanish, Our EVP Says"},"template":"","blog_categories":[2,5,13,8,15],"resource_categories":[27,28,30,24,35,33,26,23,19,36,22,17,29,18],"targeted_localized_audience":[60],"document_categories":[],"class_list":["post-1748","blog","type-blog","status-publish","hentry","blog_categories-b2b-strategy","blog_categories-international-business-strategies","blog_categories-motionpoint-news","blog_categories-international-business-strategies-us-hispanic","blog_categories-website-translation","resource_categories-industry-b2b-manufacturing","resource_categories-industry-b2c-manufacturing","resource_categories-business-goal","resource_categories-role-business-strategist","resource_categories-content-type","resource_categories-business-goal-global-expansion","resource_categories-industry","resource_categories-role-marketer","resource_categories-topic-motionpoint","resource_categories-press-article","resource_categories-role","resource_categories-topic","resource_categories-industry-travel","resource_categories-topic-website-translation","targeted_localized_audience-us"],"acf":{"blog_short_description":"Hispanic business owners want to conduct online websites in their preferred language. ","news_inline_styles":"","blog_video_id":"","article_body":"
\"Craig
Craig Witt<\/figcaption><\/figure>\n

B2B companies that fail to serve Hispanic customers with translated websites are missing a big opportunity to stand out from competitors, writes MotionPoint EVP Craig Witt in a guest column at Website Magazine<\/i><\/a>. <\/p>\n

Hispanic business owners want to work with companies that understand their needs and speak their language. The most important way to engage them is to provide a satisfying online experience.<\/p>\n

Advanced translation technologies are the key to delivering high-quality localized websites quickly and easily. Witt wrote.<\/p>\n<\/p>\n

See Witt\u2019s best advice and tips in the full article at Website Magazine<\/i><\/a>.<\/p>\n","article_body_code":"","news_image":{"ID":17484,"id":17484,"title":"Localize_Their_Sites_for_Spanish-2.jpg","filename":"Localize_Their_Sites_for_Spanish-2.jpg","filesize":219984,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Localize_Their_Sites_for_Spanish-2.jpg","link":"https:\/\/www.motionpoint.com\/blog\/b2b-companies-should-localize-their-sites-for-spanish-our-evp-says\/localize_their_sites_for_spanish-2\/","alt":"","author":"2","description":" \t","caption":"","name":"localize_their_sites_for_spanish-2","status":"inherit","uploaded_to":1748,"date":"2018-05-08 00:00:00","modified":"2018-05-08 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