{"id":1719,"date":"2018-04-27T00:00:00","date_gmt":"2018-04-27T00:00:00","guid":{"rendered":"https:\/\/www.motionpoint.com\/?post_type=blog&p=1719"},"modified":"2018-04-27T00:00:00","modified_gmt":"2018-04-27T00:00:00","slug":"translating-your-b2b-website-for-spanish-speaking-business-owners","status":"publish","type":"blog","link":"https:\/\/www.motionpoint.com\/blog\/translating-your-b2b-website-for-spanish-speaking-business-owners\/","title":{"rendered":"Translating Your B2B Website for Spanish-Speaking Business Owners"},"template":"","blog_categories":[5,9,107,8,15],"resource_categories":[27,37,30,24,35,26,23,32,22,31,17,18],"targeted_localized_audience":[],"document_categories":[],"class_list":["post-1719","blog","type-blog","status-publish","hentry","blog_categories-international-business-strategies","blog_categories-marketing-strategies","blog_categories-translation-technology","blog_categories-international-business-strategies-us-hispanic","blog_categories-website-translation","resource_categories-industry-b2b-manufacturing","resource_categories-content-type-blog-post","resource_categories-business-goal","resource_categories-role-business-strategist","resource_categories-content-type","resource_categories-industry","resource_categories-role-marketer","resource_categories-business-goal-optimize-performance","resource_categories-role","resource_categories-business-goal-streamline-operations","resource_categories-topic","resource_categories-topic-website-translation"],"acf":{"blog_short_description":"Hispanic-owned businesses are a significant segment of the U.S. market. Tap that lucrative, growing B2B sector by translating your website into Spanish. ","news_inline_styles":"","blog_video_id":"","article_body":"

When it comes to offering web content, B2B companies often overlook a significant, growing segment of the U.S. economy: Hispanic-owned businesses. <\/p>\n

Right now, Hispanic-owned businesses in the U.S. are increasing at more than twice the growth rate<\/b> of U.S. businesses as a whole. The entrepreneurs who run these companies are usually fluent in Spanish and often prefer to conduct business in Spanish. <\/p>\n

\n

Hispanic-owned businesses are increasing at more than twice the growth rate of U.S. businesses as a whole. <\/p>\n<\/blockquote>\n

Yet online B2B content isn\u2019t translated into Spanish as often as you\u2019d think \u2026 which means these powerful, dynamic business owners are being underserved. Savvy B2B businesses can capitalize on this opportunity and grow their domestic reach by offering web content in Spanish.<\/p>\n

The Opportunity<\/h2>\n

Hispanic entrepreneurs in the U.S. today share three key traits:<\/p>\n

Positive Economic Outlook<\/h3>\n

These days, Hispanic business owners are bullish on growing their companies. This is partly why they\u2019re seeing far greater growth compared to the overall U.S. market. They want to expand and see more revenue\u2014and they\u2019re going after what they want. <\/p>\n

Commitment to Culture<\/h3>\n

Most Hispanics consider maintaining fluency in Spanish to be culturally important for future generations. Hispanic business owners are no different. They maintain their bilingual skills to preserve their heritage as well as to effectively serve Spanish-language customers.<\/p>\n

Investment in Technology<\/h3>\n

Like the average consumer, Hispanic B2B buyers prefer going online to research products, services and solutions. Ninety percent of B2B buyers say online content has \u201ca moderate to major\u201d effect on purchasing decisions. And they\u2019re tech savvy too, using digital tools to do business at a rate of 93%. Their non-Hispanic peers lag behind at 73%.<\/p>\n

\n

Hispanic B2B buyers prefer going online to research products, services and solutions. <\/p>\n<\/blockquote>\n

These three qualities make Hispanic business owners unique, and mean that they\u2019ll naturally gravitate toward businesses that demonstrate an understanding of their market. For many, a strictly English-language website may not meet their needs.<\/p>\n

Offer a World-Class Web Experience in Spanish <\/h2>\n

Remember, much of the U.S. B2B market still hasn\u2019t caught on to what the savviest B2C businesses have realized: Hispanics in the U.S. want to consume Spanish content online. <\/p>\n

B2B companies that offer a stellar online experience for Hispanic business owners have a clear advantage over their competitors who aren\u2019t. Keep in mind:<\/p>\n

    \n
  • As one of the few B2B organizations serving Hispanic business owners in Spanish as well as English, you\u2019re more likely to be noticed. <\/li>\n
  • Keyword bids and pay-per-click rates will cost less because the Spanish-speaking B2B marketplace isn\u2019t as crowded as English-language B2B. <\/li>\n
  • You\u2019ll also pay less for social advertising and sponsored content, because the Spanish-language market is still largely underserved. <\/li>\n<\/ul>\n
    \n

    Most of the U.S. B2B market hasn\u2019t caught on to what B2C businesses have known for years.<\/p>\n<\/blockquote>\n

    Tips for Translating Your Site<\/h2>\n

    Fortunately, offering online content to Hispanic B2B buyers doesn\u2019t have to be complicated or costly. You can provide persuasive Spanish-language content to serve the lucrative Hispanic-owned business market by leveraging the existing content and coded structure of your flagship English-language site.<\/p>\n

    You can save time and money by choosing a solution that:<\/p>\n

      \n
    • Runs independently of your website\u2019s CMS, leveraging your existing content without jeopardizing your flagship site\u2019s user experience and functionality <\/li>\n
    • Eases and speeds up the translation process by using workflows and technologies that automatically identify and schedule new content for translation <\/li>\n
    • Optimizes your Spanish site for online search by translating its nitty-gritty content, including keywords likely to be used by Spanish-language searchers, hreflang<\/i> tags, and metadata <\/li>\n
    • Enables you to reuse translated content in as many digital and offline channels you wish, for as long as you wish\u2014at no additional cost <\/li>\n<\/ul>\n
      \n

      Fortunately, localizing your online content for Hispanic B2B buyers doesn\u2019t have to be complicated or costly. <\/p>\n<\/blockquote>\n

      The Bottom Line<\/h2>\n

      B2B businesses that position themselves to reach successful, fast-moving, digitally savvy Hispanic entrepreneurs will have a powerful opportunity to grow their business reach within the U.S. B2B business market. <\/p>\n<\/p>\n

      Leverage that opportunity with a great website localization solution that maximizes your existing English language site, while easing operational complexities and costs.<\/p>\n","article_body_code":"","news_image":{"ID":17194,"id":17194,"title":"ReachSpanishSpeakingB2B_banner.jpg","filename":"ReachSpanishSpeakingB2B_banner.jpg","filesize":207622,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner.jpg","link":"https:\/\/www.motionpoint.com\/blog\/translating-your-b2b-website-for-spanish-speaking-business-owners\/reachspanishspeakingb2b_banner\/","alt":"","author":"2","description":" \t","caption":"","name":"reachspanishspeakingb2b_banner","status":"inherit","uploaded_to":1719,"date":"2018-04-27 00:00:00","modified":"2018-04-27 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner.jpg","2048x2048-width":2000,"2048x2048-height":450}},"social_image":{"ID":17195,"id":17195,"title":"Blog-OG-Image---Expand-Your-Reach-by-Translating-B2B-Websites.png","filename":"Blog-OG-Image-Expand-Your-Reach-by-Translating-B2B-Websites.png","filesize":678911,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Blog-OG-Image-Expand-Your-Reach-by-Translating-B2B-Websites.png","link":"https:\/\/www.motionpoint.com\/blog\/translating-your-b2b-website-for-spanish-speaking-business-owners\/blog-og-image-expand-your-reach-by-translating-b2b-websites\/","alt":"","author":"2","description":" \t","caption":"","name":"blog-og-image-expand-your-reach-by-translating-b2b-websites","status":"inherit","uploaded_to":1719,"date":"2018-04-27 00:00:00","modified":"2018-04-27 00:00:00","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":1046,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Blog-OG-Image-Expand-Your-Reach-by-Translating-B2B-Websites-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Blog-OG-Image-Expand-Your-Reach-by-Translating-B2B-Websites-300x157.png","medium-width":300,"medium-height":157,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Blog-OG-Image-Expand-Your-Reach-by-Translating-B2B-Websites-768x402.png","medium_large-width":768,"medium_large-height":402,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Blog-OG-Image-Expand-Your-Reach-by-Translating-B2B-Websites-1024x536.png","large-width":1024,"large-height":536,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Blog-OG-Image-Expand-Your-Reach-by-Translating-B2B-Websites-1536x803.png","1536x1536-width":1536,"1536x1536-height":803,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Blog-OG-Image-Expand-Your-Reach-by-Translating-B2B-Websites.png","2048x2048-width":2000,"2048x2048-height":1046}},"callout_article":[],"news_image_url":"","featired_article_image":false,"featured_article":[],"featured_article_description":"","blog_image":{"ID":17194,"id":17194,"title":"ReachSpanishSpeakingB2B_banner.jpg","filename":"ReachSpanishSpeakingB2B_banner.jpg","filesize":207622,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner.jpg","link":"https:\/\/www.motionpoint.com\/blog\/translating-your-b2b-website-for-spanish-speaking-business-owners\/reachspanishspeakingb2b_banner\/","alt":"","author":"2","description":" \t","caption":"","name":"reachspanishspeakingb2b_banner","status":"inherit","uploaded_to":1719,"date":"2018-04-27 00:00:00","modified":"2018-04-27 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_banner.jpg","2048x2048-width":2000,"2048x2048-height":450}},"hero_image":{"ID":17320,"id":17320,"title":"ReachSpanishSpeakingB2B_hero.jpg","filename":"ReachSpanishSpeakingB2B_hero.jpg","filesize":212682,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_hero.jpg","link":"https:\/\/www.motionpoint.com\/blog\/become-an-innovator-engaging-the-underserved-u-s-b2b-hispanic-market\/reachspanishspeakingb2b_hero\/","alt":"","author":"2","description":" \t","caption":"","name":"reachspanishspeakingb2b_hero","status":"inherit","uploaded_to":1732,"date":"2018-05-04 00:00:00","modified":"2018-05-04 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_hero-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_hero-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_hero-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_hero-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_hero-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/ReachSpanishSpeakingB2B_hero.jpg","2048x2048-width":2000,"2048x2048-height":450}},"news_resource_card":false,"translate_this_blog":"YES","localize_blog":"global","recommended_blog_1":"","recommended_article_url_1":"","recommended_blog_2":"","recommended_article_url_2":"https:\/\/www.motionpoint.com\/resources\/translation\/the-technologies-of-translation\/","recommended_blog_3":"","recommended_article_url_3":"","article_word_count":"762","article_read_time":"3","banner_image":{"ID":142810,"id":142810,"title":"Website-Translation-Survival-Guide-250-x-500.png","filename":"Website-Translation-Survival-Guide-250-x-500.png","filesize":23360,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Website-Translation-Survival-Guide-250-x-500.png","link":"https:\/\/www.motionpoint.com\/blog\/can-neural-machine-translation-compete-with-human-translation-part-two\/website-translation-survival-guide-250-x-500\/","alt":"","author":"2","description":" \t","caption":"","name":"website-translation-survival-guide-250-x-500","status":"inherit","uploaded_to":1351,"date":"2020-09-30 00:00:00","modified":"2021-11-23 15:04:12","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":250,"height":500,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Website-Translation-Survival-Guide-250-x-500-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Website-Translation-Survival-Guide-250-x-500-150x300.png","medium-width":150,"medium-height":300,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Website-Translation-Survival-Guide-250-x-500.png","medium_large-width":250,"medium_large-height":500,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Website-Translation-Survival-Guide-250-x-500.png","large-width":250,"large-height":500,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Website-Translation-Survival-Guide-250-x-500.png","1536x1536-width":250,"1536x1536-height":500,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Website-Translation-Survival-Guide-250-x-500.png","2048x2048-width":250,"2048x2048-height":500}},"banner_image_europe":false,"banner_link":"https:\/\/www.motionpoint.com\/resources\/translation\/website-translation-survival-guide\/","keep_learning_cards":[{"keep_learning_card_image":{"ID":17372,"id":17372,"title":"shutterstock_708179740.jpg","filename":"shutterstock_708179740.jpg","filesize":32043,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/shutterstock_708179740.jpg","link":"https:\/\/www.motionpoint.com\/blog\/the-importance-of-digital-experience-for-b2b-companies\/shutterstock_708179740\/","alt":"","author":"2","description":" \t","caption":"","name":"shutterstock_708179740","status":"inherit","uploaded_to":1737,"date":"2020-08-26 00:00:00","modified":"2020-08-26 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":500,"height":334,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/shutterstock_708179740-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/shutterstock_708179740-300x200.jpg","medium-width":300,"medium-height":200,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/shutterstock_708179740.jpg","medium_large-width":500,"medium_large-height":334,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/shutterstock_708179740.jpg","large-width":500,"large-height":334,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/shutterstock_708179740.jpg","1536x1536-width":500,"1536x1536-height":334,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/shutterstock_708179740.jpg","2048x2048-width":500,"2048x2048-height":334}},"keep_learning_card_title":"Expand your sales reach, and find great global partners.","keep_learning_link_text":"Learn more","keep_learning_url":"https:\/\/www.motionpoint.com\/solution\/business\/"},{"keep_learning_card_image":{"ID":17373,"id":17373,"title":"InternationalSiteExpectations_Hero.jpg","filename":"InternationalSiteExpectations_Hero.jpg","filesize":45919,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/InternationalSiteExpectations_Hero.jpg","link":"https:\/\/www.motionpoint.com\/blog\/translating-your-b2b-website-for-spanish-speaking-business-owners\/internationalsiteexpectations_hero\/","alt":"","author":"2","description":" \t","caption":"","name":"internationalsiteexpectations_hero","status":"inherit","uploaded_to":1719,"date":"2018-04-27 00:00:00","modified":"2018-04-27 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/InternationalSiteExpectations_Hero-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/InternationalSiteExpectations_Hero-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/InternationalSiteExpectations_Hero-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/InternationalSiteExpectations_Hero-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/InternationalSiteExpectations_Hero-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/InternationalSiteExpectations_Hero.jpg","2048x2048-width":2000,"2048x2048-height":450}},"keep_learning_card_title":"5 Reasons Why Your International Site Isn\u2019t Living Up to Expectations","keep_learning_link_text":"Read the blog","keep_learning_url":"https:\/\/www.motionpoint.com\/blog\/5-reasons-why-your-international-site-isnt-living-up-to-expectations\/"},{"keep_learning_card_image":{"ID":17562,"id":17562,"title":"Best-Practice---Hero.jpg","filename":"Best-Practice-Hero-1.jpg","filesize":19381,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Best-Practice-Hero-1.jpg","link":"https:\/\/www.motionpoint.com\/blog\/the-8-challenges-of-lean-marketing-teams\/best-practice-hero-2\/","alt":"","author":"2","description":" \t","caption":"","name":"best-practice-hero-2","status":"inherit","uploaded_to":1756,"date":"2018-05-21 00:00:00","modified":"2018-05-21 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":500,"height":219,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Best-Practice-Hero-1-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Best-Practice-Hero-1-300x131.jpg","medium-width":300,"medium-height":131,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Best-Practice-Hero-1.jpg","medium_large-width":500,"medium_large-height":219,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Best-Practice-Hero-1.jpg","large-width":500,"large-height":219,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Best-Practice-Hero-1.jpg","1536x1536-width":500,"1536x1536-height":219,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/Best-Practice-Hero-1.jpg","2048x2048-width":500,"2048x2048-height":219}},"keep_learning_card_title":"Learn Today\u2019s Best Practices for Website Translation","keep_learning_link_text":"Learn more","keep_learning_url":"https:\/\/www.motionpoint.com\/resources\/learn-todays-best-practices-for-website-translation\/"},{"keep_learning_card_image":{"ID":17744,"id":17744,"title":"LastTimeLooked_Hero.jpg","filename":"LastTimeLooked_Hero.jpg","filesize":39095,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/LastTimeLooked_Hero.jpg","link":"https:\/\/www.motionpoint.com\/blog\/when-was-the-last-time-you-checked-your-translated-websites\/lasttimelooked_hero\/","alt":"","author":"2","description":" \t","caption":"","name":"lasttimelooked_hero","status":"inherit","uploaded_to":1774,"date":"2018-05-29 00:00:00","modified":"2018-05-29 00:00:00","menu_order":0,"mime_type":"image\/jpeg","type":"image","subtype":"jpeg","icon":"https:\/\/www.motionpoint.com\/wp-includes\/images\/media\/default.png","width":2000,"height":450,"sizes":{"thumbnail":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/LastTimeLooked_Hero-150x150.jpg","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/LastTimeLooked_Hero-300x68.jpg","medium-width":300,"medium-height":68,"medium_large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/LastTimeLooked_Hero-768x173.jpg","medium_large-width":768,"medium_large-height":173,"large":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/LastTimeLooked_Hero-1024x230.jpg","large-width":1024,"large-height":230,"1536x1536":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/LastTimeLooked_Hero-1536x346.jpg","1536x1536-width":1536,"1536x1536-height":346,"2048x2048":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/LastTimeLooked_Hero.jpg","2048x2048-width":2000,"2048x2048-height":450}},"keep_learning_card_title":"When Was the Last Time You Checked Your Translated Websites?","keep_learning_link_text":"Read the blog","keep_learning_url":"https:\/\/www.motionpoint.com\/blog\/when-was-the-last-time-you-checked-your-translated-websites\/"}],"featured_resource_card":"n\/a","meta_title":"Translating Your B2B Website for Spanish-Speaking Business Owners","meta_description":"MotionPoint solves the operational complexity and cost of website localization.","meta_keywords":"how do you say craig in spanish, business marketing in spanish, business and marketing in spanish, the growth of hispanic owned businesses, spanish speaking websites, how to say owner in spanish, best in class b2b websites, thank you for your business in spanish, how do you say content in spanish, b2b business sites, how to say marketing in spanish, how do you say owner in spanish, how to say content in spanish, what is 73 in spanish, business owner in spanish, b2b usa businesses, as you wish in spanish, what is business in spanish, how do you say offer in spanish, translate rate in spanish, how to say offer in spanish, best online b2b marketplace","blog_author":[{"ID":33917,"user_firstname":"Reagan","user_lastname":"Evans","nickname":"reaganevans","user_nicename":"reaganevans","display_name":"Reagan Evans","user_email":"revans@motionpoint.com","user_url":"","user_registered":"2023-05-26 14:06:13","user_description":"Reagan Evans is MotionPoint\u2019s SVP of Sales. He has a strong background in sales and data management and has nearly 10 years of executive level experience in the field. He uses his expertise in global sales, new business development, sales production, and data organization to drive MotionPoint's market expansion and new client acquisition. Evans leverages MotionPoint\u2019s industry-leading technology to drive sales and ensure higher customer satisfaction.","user_avatar":"\"Reagan"}]},"_links":{"self":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/blog\/1719","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/types\/blog"}],"wp:attachment":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/media?parent=1719"}],"wp:term":[{"taxonomy":"blog_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/blog_categories?post=1719"},{"taxonomy":"resource_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/resource_categories?post=1719"},{"taxonomy":"targeted_localized_audience","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/targeted_localized_audience?post=1719"},{"taxonomy":"document_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/document_categories?post=1719"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}