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For instance:<\/p>\n<ul>\n<li><b>Chinese consumers<\/b> favor two virtual marketplaces\u2014Tmall and JD Mall.<\/li>\n<li><b>South Korean shoppers<\/b> gravitate to Naver, a search engine that offers an experience similar to Google Shopping.<\/li>\n<\/ul>\n<p>  Meanwhile, offline social e-commerce is on the rise as major social networks add purchasing capabilities to their platforms. Consumers can enjoy a <b>one-click buying experience<\/b>, guided by the advice of loved ones, without leaving their favorite social channel.<\/p>\n","ebook_content_summary":"<p><b>Download this e-book containing:<\/b><\/p>\n<ul>\n<li>E-commerce trends in three key international markets<\/li>\n<li>The relationship between third-party channels and localized corporate sites<\/li>\n<li>The best way to take advantage of virtual malls and social e-commerce<\/li>\n<li>How translation vendors can accelerate participation in these new channels<\/li>\n<\/ul>\n<p>  <b>Remember:<\/b> As the e-commerce arena shifts to address global consumer preferences, you can get a head start in emerging markets by embracing these new sales channels.<\/p>\n","e_books_featured_resource_card":"n\/a","meta_title":"Discover the New World of E-Commerce","meta_description":"In emerging markets, virtual malls  and social e-commerce reign supreme.","meta_keywords":"e commerce world, new world language services"},"_links":{"self":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/e-books\/1676","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/e-books"}],"about":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/types\/e-books"}],"wp:attachment":[{"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/media?parent=1676"}],"wp:term":[{"taxonomy":"resource_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/resource_categories?post=1676"},{"taxonomy":"targeted_localized_audience","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/targeted_localized_audience?post=1676"},{"taxonomy":"document_categories","embeddable":true,"href":"https:\/\/www.motionpoint.com\/wp-json\/wp\/v2\/document_categories?post=1676"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}