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Translation and the Customer Experience","ebook_hero_sub-header_text":"8 ways companies can achieve global success while saving time, effort and resources.","ebook_content_header":"Localizing your website is one of the best ways to build worldwide brand awareness.","ebook_content":"<p><b>But as a marketer, you know your company likes to run a tight ship<\/b>. Website translation is usually seen as risky and needless expense.<\/p>\n<p>  It\u2019s hard to champion the cause of website translation when you don\u2019t know how to address the risks and costs. But our new e-book can help you understand the need for website translation, and <b>offers ways to tackle eight common challenges<\/b>, including:<\/p>\n<ul>\n<li>Considering the needs of your global sales team<\/li>\n<li>Controlling translation costs with smart technology<\/li>\n<li>Easing the burden of marketing and IT teams<\/li>\n<li>Protecting product names and trademarks<\/li>\n<\/ul>\n<p>  You\u2019ll also discover the value of adopting an efficient translation approach that minimizes your effort\u2014while maximizing quality and speed.<\/p>\n","ebook_content_summary":"<p><b>Download this e-book containing:<\/b><\/p>\n<ul>\n<li>Insights into serving your global sales &amp; marketing teams\u2014and customers<\/li>\n<li>Ways to leverage translation for post-sales support<\/li>\n<li>Information about global regulatory compliance<\/li>\n<li>Advice on finding translation solutions that eliminate effort and reduce costs<\/li>\n<\/ul>\n<p>  <b>Remember:<\/b> Finding a vendor that <b>combines human expertise and efficient technology solutions <\/b> can ease the burden on your lean teams, and offers the best opportunity for success with market expansion. 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