{"id":1621,"date":"2018-01-18T00:00:00","date_gmt":"2018-01-18T00:00:00","guid":{"rendered":"https:\/\/www.motionpoint.com\/?post_type=blog&p=1621"},"modified":"2018-01-18T00:00:00","modified_gmt":"2018-01-18T00:00:00","slug":"master-lock-a-longtime-motionpoint-customer-shares-global-success-stories","status":"publish","type":"blog","link":"https:\/\/www.motionpoint.com\/blog\/master-lock-a-longtime-motionpoint-customer-shares-global-success-stories\/","title":{"rendered":"Master Lock, a Longtime MotionPoint Customer, Shares Global Success Stories"},"template":"","blog_categories":[3,13,107],"resource_categories":[27,30,24,35,33,26,21,23,19,32,36,22,17],"targeted_localized_audience":[],"document_categories":[],"class_list":["post-1621","blog","type-blog","status-publish","hentry","blog_categories-customer-insights","blog_categories-motionpoint-news","blog_categories-translation-technology","resource_categories-industry-b2b-manufacturing","resource_categories-business-goal","resource_categories-role-business-strategist","resource_categories-content-type","resource_categories-business-goal-global-expansion","resource_categories-industry","resource_categories-topic-international-marketing","resource_categories-role-marketer","resource_categories-topic-motionpoint","resource_categories-business-goal-optimize-performance","resource_categories-press-article","resource_categories-role","resource_categories-topic"],"acf":{"blog_short_description":"The iconic global manufacturer tells B2B E-Commerce World<\/i> about working with MotionPoint.","news_inline_styles":"","blog_video_id":"","article_body":"

The Master Lock Company\u2019s global online expansion efforts were recently showcased in <\/a>B2B E-Commerce World<\/a>,<\/i> an imprint of the \u201cDigital Commerce 360\u201d news site. Master Lock has been a MotionPoint customer since 2008<\/a>.<\/p>\n

The publication interviewed Marti Gahlman, Master Lock\u2019s director of e-commerce, for the story.<\/p>\n

\u201cWe enter markets slowly and grow the distributor base,\u201d Gahlman told the site. \u201cTo reach a critical mass and really grow, you have to offer a really robust website in the local language.\u201d<\/p>\n

MotionPoint continually translates and operates nine websites for Master Lock\u2019s strategic global markets, such as Italy, Spain, Japan and China. Ghalman told B2B E-Commerce World<\/i> that MotionPoint\u2019s solution requires practically no ongoing maintenance\u2014even when adding new products and content to its website.<\/p>\n

Learn more about MotionPoint\u2019s effortless turn-key approach to website translation, and how it\u2019s helped Master Lock grow internationally, at B2B E-Commerce World<\/i><\/a>.<\/p>\n","article_body_code":"","news_image":{"ID":16214,"id":16214,"title":"MasterLockStory_Banner.jpg","filename":"MasterLockStory_Banner.jpg","filesize":104768,"url":"https:\/\/www.motionpoint.com\/wp-content\/uploads\/MasterLockStory_Banner.jpg","link":"https:\/\/www.motionpoint.com\/blog\/master-lock-a-longtime-motionpoint-customer-shares-global-success-stories\/masterlockstory_banner\/","alt":"","author":"2","description":" \t","caption":"","name":"masterlockstory_banner","status":"inherit","uploaded_to":1621,"date":"2018-01-18 00:00:00","modified":"2018-01-18 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